Viewdeos
Viewdeos is a managed video monetisation platform for publishers and advertisers.
Analyst Perspective
Viewdeos is an Israeli adtech company operating a managed video monetisation platform for digital publishers and media owners. Its offering combines a proprietary video player, ad serving infrastructure, real-time bidding and header bidding connectivity to help publishers sell in-stream and out-stream video inventory. The company also provides advertisers and agencies with access to premium video placements across publisher domains. The business appears to generate revenue primarily from programmatic video advertising spend, taking a share of media transacted through its platform and managed monetisation services. Its customers are publishers seeking higher yield and viewability from video inventory, and advertisers or agencies seeking premium video supply with targeting capabilities.
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Key insights about Viewdeos
Category Differentiation
Viewdeos is a video ad monetisation and programmatic supply platform, not a consumer video publisher or streaming service. It is also not a foundational AI company despite using automated bidding and optimisation infrastructure.
Viewdeos: About
Viewdeos operates as an adtech intermediary and managed monetisation provider. On the supply side, it integrates with publishers’ sites and apps to power video ad delivery, bidding and yield optimisation. On the demand side, it packages access to premium video inventory for advertisers and agencies. Value is created by improving fill, viewability and monetisation outcomes for publishers while offering buyers curated video placements and programmatic execution.
How Viewdeos Works & Monetises
Business model analysis and core revenue streams
Viewdeos appears to monetise mainly through a programmatic advertising take-rate or revenue-share model tied to video impressions sold through its stack. Publishers likely share advertising revenue generated from monetised inventory, while advertisers pay CPM-based media spend for campaign delivery. Given the managed-service positioning, the company may also earn service-related fees bundled into campaign execution or publisher monetisation arrangements.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Viewdeos: Frequently Asked Questions
What is Viewdeos?
Viewdeos is a managed video monetisation and programmatic advertising platform serving publishers, advertisers and agencies.
Who uses Viewdeos?
Digital publishers and media owners use it to monetise video inventory, while brands and agencies use it to access premium video placements.
How does Viewdeos make money?
It appears to earn revenue mainly through a take-rate or revenue share on video advertising spend, with possible managed-service fees.
Company Facts
- Founded
- 2015
- Headquarters
- 9 Ahad Haam, Tel-Aviv, Israel
- Core Segment
- AdTech Vendor
- Company Size
- <10
- Official Link
- viewdeos.com