Vidoomy
Vidoomy is a programmatic video advertising platform linking advertisers with premium publishers.
Analyst Perspective
Vidoomy is a Spain-based digital video advertising company operating through VIDOOMY MEDIA SL. It connects advertisers and agencies with publisher inventory through direct integrations and offers campaign execution, reporting, and monetisation tools centred on video advertising across web and mobile environments. The company makes money by charging advertisers for video campaign delivery, primarily on CPM and CPV pricing, while sharing revenue with publishers and retaining a margin on media spend. Its direct customers are advertisers, media agencies, and digital publishers seeking access to premium video inventory, campaign transparency, and publisher monetisation.
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Key insights about Vidoomy
Category Differentiation
Vidoomy is a digital video advertising platform and media intermediary, not a consumer video streaming service or a video production studio. It is closer to a programmatic video network than to a publisher, social platform, or pure creative agency.
Vidoomy: About
Vidoomy operates a hybrid adtech and media intermediation model. It aggregates publisher video inventory through direct integrations, packages that supply for advertisers and agencies, and provides campaign delivery, reporting, and monetisation infrastructure. For publishers, it offers demand access and yield generation; for buyers, it offers premium inventory access, video formats, and campaign analytics.
How Vidoomy Works & Monetises
Business model analysis and core revenue streams
Vidoomy monetises through advertiser-paid video media buying, mainly via CPM and CPV campaign pricing, combined with a margin between advertiser spend and publisher payouts. On the supply side, it uses revenue-share arrangements with publishers. Its commercial model therefore blends media arbitrage economics with platform-enabled programmatic execution and reporting.
Revenue Channels
Side-by-Side Comparisons
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Vidoomy: Key Competitors & Alternatives
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Native advertising platform connecting advertisers with premium publisher inventory.
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Hybrid SSP and media platform for premium open-internet advertising.
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Open-web performance advertising and publisher monetisation platform.
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Open-web ad platform for native, programmatic and performance campaigns.
Recent Signals (Vidoomy)
Vidoomy Expands Publisher Network to 2500
Vidoomy has increased its direct publisher partnerships from 2000 to 2500, enhancing its reach and capabilities in digital video advertising.
Read original sourceVidoomy | Video Advertising
Vidoomy is a company specialized in Digital Video Advertising. We offer the best monetization results to increase our Publishers revenues by delivering high impact video advertising campaigns from well-known Brands & Agencies globally.
Read original sourceVidoomy: Frequently Asked Questions
What is Vidoomy?
Vidoomy is a digital video advertising platform that connects advertisers and agencies with publisher inventory across web and mobile environments.
Who uses Vidoomy?
Its main users are advertisers, media agencies, and digital publishers seeking video campaign delivery and inventory monetisation.
How does Vidoomy make money?
It earns revenue from advertiser-paid video campaigns, mainly through CPM and CPV pricing, while retaining a margin and sharing revenue with publishers.
Company Facts
- Founded
- 2017
- Headquarters
- Calle Fernández de la Hoz 52, 2ª planta, 28010 Madrid
- Core Segment
- AdTech Vendor
- Company Size
- 201–500
- Official Link
- vidoomy.com