Aniview
Video ad serving and monetisation platform for publishers and CTV.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Aniview Inc
- Entity type
- COMPANY
- Founded
- 2013
- Headquarters
- 79 Madison Ave, New York, NY
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- aniview.com
What Aniview does
Aniview operates a B2B publisher monetisation platform centred on video advertising infrastructure. It creates value by bundling ad serving, playback, content management, SSAI and programmatic trading into a single stack that helps media owners increase fill, yield and operational efficiency. Revenue is generated through a mix of SaaS-style platform access, usage-linked monetisation and take-rates on marketplace activity, plus managed services for customers that outsource ad operations.
Category differentiation
Aniview is not a consumer video streaming service or a media owner. It is a B2B video advertising and publisher monetisation technology provider competing with ad servers, SSPs and CTV monetisation platforms.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Aniview is a private adtech company providing a video monetisation stack for publishers, media owners, app developers, broadcasters and streaming operators. Its core products include a video ad server, video player, video CMS, server-side ad insertion and a programmatic marketplace for video inventory across web, mobile and connected TV. The company positions itself as an independent platform and focuses on helping supply-side customers manage delivery, maximise yield and connect to programmatic demand sources. The business makes money through a hybrid model combining software access, transaction-linked marketplace economics and managed services. Customers use Aniview’s infrastructure to serve video ads, run unified auctions, distribute video content and outsource ad operations, while Aniview earns from platform fees, revenue share or take-rates on monetised inventory, and service fees for operational support.
Company news briefing
Briefing updated:
Aniview has introduced a new end-to-end Ad-Ops service designed to enhance video ad monetisation for publishers through comprehensive operational support. Simultaneously, the company has expanded its global presence by opening new offices in Israel, Singapore, and India to increase its international reach and operational capabilities. These developments indicate a strategic focus on scaling both service offerings and geographical footprint.
Business model & monetisation
Aniview uses a hybrid monetisation strategy. It charges for access to its software stack through SaaS-style licensing or usage-based pricing for products such as the ad server, player, CMS and SSAI. It also captures transaction economics from its marketplace through revenue share or take-rates on programmatic auctions and PMP activity. In addition, it earns service revenue from outsourced ad operations, onboarding, optimisation and premium support, with white-label deployments likely commanding higher-value commercial terms.
- Video ad server, player, CMS and SSAI software
- Software Subscription
- Programmatic marketplace transactions
- Percentage Take-Rate
- Managed ad operations and support
- Service Fee
- White-label deployments and premium enterprise support
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Aniview LTD
IAB vendor record: 780
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 3, 4, 7, 8, 9, 10, 11
- Declared feature IDs
- 3
- Declared special purpose IDs
- 1
- Indexed sellers.json entries
- 3,380 · aniview.com
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Aniview
What is Aniview?
Aniview is a B2B video advertising technology company that provides ad serving, SSAI, video player, CMS and marketplace tools for publisher monetisation.
Who uses Aniview?
Publishers, media owners, app developers, broadcasters, OTT and CTV platforms, and ad operations teams use Aniview’s products and services.
How does Aniview make money?
It earns from software fees, marketplace transaction take-rates and managed service fees tied to ad operations and monetisation support.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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