Playstream
Video monetisation platform for publishers and streaming inventory.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Playstream Media
- Entity type
- COMPANY
- Founded
- 2018
- Headquarters
- India
- Company size
- <10
- Market role
- AdTech Vendor
- Official website
- playstream.media
What Playstream does
Playstream creates value by helping publishers and video content owners add, serve and monetise video ad inventory. It aggregates advertiser demand from multiple exchanges, provides proprietary ad units and delivery tools, and offers white-label infrastructure for clients that want to run their own monetisation networks. The business model combines software infrastructure, managed enablement and transaction-linked monetisation, especially in video environments such as web, mobile, OTT and live streaming.
Category differentiation
This company is not a consumer video streaming app or entertainment publisher. It is a B2B video adtech and publisher monetisation platform operating under the Playstream brand within Adsolut Media Private Limited.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Playstream is the trading brand of Adsolut Media Private Limited, an India-based video advertising technology business founded in 2018. It provides publisher monetisation infrastructure centred on video supply, ad serving and marketplace demand aggregation. Its product set includes a video marketplace, instream and outstream ad products, OTT and CTV monetisation tools, a white-label SaaS offer for setting up ad networks, a content library for smaller publishers, and a VAST validation utility. The company primarily serves publishers, media owners, broadcasters, OTT platforms and ad operations teams, with some advertiser-facing OTT distribution capability. It makes money through programmatic advertising take rates and revenue sharing on monetised inventory, alongside SaaS-style access and service-led setup for clients building or operating video ad networks. Its positioning is closest to a publisher-side video monetisation and ad serving vendor rather than a consumer media platform.
Business model & monetisation
Playstream monetises mainly through programmatic video advertising economics, including CPM and CPV transactions, exchange demand aggregation and revenue-share arrangements with publishers. It also generates revenue from SaaS-style platform access and white-label network setup, potentially combined with implementation or servicing support. Net payment terms for publishers indicate a marketplace-style monetisation flow where Playstream keeps a take rate or margin from monetised inventory.
- Programmatic video marketplace transactions
- Percentage take-rate on monetised inventory
- Publisher revenue-share from instream and outstream formats
- Media monetisation margin
- White-label network setup platform
- SaaS / software subscription
- Implementation and servicing support
- Service fee / retainer
- OTT and CTV campaign monetisation
- Transaction-linked media revenue
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
PLAYSTREAM MEDIA
IAB vendor record: 1524
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11
- Declared feature IDs
- 1, 2, 3
- Declared special purpose IDs
- 1, 2, 3
- Declared special feature IDs
- 1, 2
- Indexed sellers.json entries
- 1,407 · playstream.media
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Playstream
What is Playstream?
Playstream is a video advertising and publisher monetisation platform operated by Adsolut Media Private Limited, offering marketplace demand, ad serving, OTT tools and white-label network setup.
Who uses Playstream?
Its main users are publishers, media owners, broadcasters, OTT platforms, ad operations teams and businesses that want to build or run video monetisation networks.
How does Playstream make money?
It earns revenue from programmatic video monetisation take rates and revenue-share arrangements, alongside SaaS-style platform access and service-led setup support.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
13 publicly documented primary sources and citations linked across the market graph.
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