ad pepper Group

ad pepper Group is a publicly listed German digital marketing group built around performance marketing services, affiliate marketing infrastructure and commerce referral assets. Its portfolio includes Webgains, an affiliate network and platform; ad pepper media, a managed performance marketing business; proprietary tools such as iLead, iSense and Mailpepper; and majority ownership in solute, which operates price comparison portals including billiger.de. The group primarily serves advertisers, e-commerce brands, agencies, publishers and merchants seeking measurable customer acquisition and sales outcomes. The company makes money through performance-based commissions and fees tied to leads, sales and conversions, alongside managed service fees and media margins. In practice, it combines software-enabled campaign execution with network effects from publisher relationships and shopping comparison traffic, giving it exposure to both advertiser spend and commerce referral monetisation.