advanced store

advanced store is a Germany-based performance marketing and advertising technology company operating a portfolio of products for advertisers, publishers, affiliates, and brands. Its core assets include a proprietary demand-side platform focused on cost-per-order optimisation, an affiliate monetisation network, cashback and loyalty products, an affiliate industry content hub, and an influencer marketing service. The business sits across adtech software, affiliate infrastructure, loyalty marketing, and managed campaign execution. The company makes money through a hybrid model that blends platform economics with performance marketing fees. Revenue appears to come from take-rates on media spend or affiliate activity, revenue shares and commissions on publisher monetisation, and service fees for managed influencer and social campaigns. Its customers are primarily businesses buying marketing performance, reach, or monetisation infrastructure, while some products also connect those business customers to end consumers through cashback and loyalty mechanics.