Observed Signal · Jun 25, 2026 · Audience Ratings · Source: DWDL · Impact: 1/5 · Sentiment: Neutral
Stern TV Outperformed The Bachelors in Primetime
DWDL reported that the long‑running news magazine Stern TV attracted more viewers than RTL’s dating show Die Bachelors on the evening of 24 June 2026. Die Bachelors drew about 610,000 viewers (5.2% market share among 14–49), while Stern TV reached about 670,000 viewers (5.3% in 14–49). Both programmes competed at times with the FIFA World Cup match Switzerland vs. Canada broadcast on Das Erste. Sat.1’s Das große Backen – Die Profis was the most‑watched private channel show that evening with 830,000 viewers but lost nearly 200,000 viewers versus its prior episode and scored 5.0% among 14–49. Several other primetime films and shows on ProSieben, RTLzwei, Kabel Eins and Vox registered lower audiences and single‑digit 14–49 market shares. AGF Videoforschung / AGF SCOPE are cited as the data source.
Routine TV audience figures for specific German programmes on a single date; locally relevant to broadcasters and TV ad buyers but not industry‑shifting for AdTech/MarTech.
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Key Takeaways & Evidence Grounding
- RTL’s Die Bachelors had ~610,000 viewers on 24 June 2026 and a 5.2% market share among 14–49-year-olds.
- Stern TV reached ~670,000 viewers on the same evening and recorded a 5.3% share in the 14–49 target group.
- Sat.1’s Das große Backen – Die Profis was the highest‑reach private‑channel show with ~830,000 viewers but lost nearly 200,000 viewers versus the previous episode and had a 5.0% 14–49 share.
- The FIFA World Cup match Switzerland vs. Canada on Das Erste drew ~6.66 million viewers (34.0% market share) and competed with the listed primetime programmes.
- AGF Videoforschung (AGF SCOPE) is cited as the source for all audience data in the article.
Connected Companies & Entities
11 Entities mapped“Die starke WM-Konkurrenz bekam unterdessen auch Sat.1 zu spüren, das den Mittwoch aktuell mit neuen Ausgaben von "Das große Backen - Die Pro...”
“Wieder mal ziemlich schlecht lief es für ProSieben: Den Film "Prometheus - Dunkle Zeichen" wollten nur 340.000 Menschen sehen, der Marktante...”
“"Bella Italia - Camping auf Deutsch" kam zur gleichen Zeit bei RTLzwei auf 410.000 Zuschauerinnen und Zuschauer sowie 2,6 Prozent....”
“"Dirty Grandpa" kam bei Kabel Eins ebenfalls auf eine Reichweite in Höhe von 410.000, ... sodass hier 3,5 Prozent drin waren....”
“Beide Sendungen mussten zeitweise gegen das WM-Spiel zwischen der Schweiz und Kanada ran, das um 21 Uhr angepfiffen wurde und im Ersten zu s...”
“Hinweis: Quelle der Daten für diesen Artikel: AGF Videoforschung. Quelle: AGF Videoforschung; AGF SCOPE 1.10; Marktstandard: Bewegtbild; vor...”
“Top 5 Einschaltquoten listet ZDF among the highest-rated programmes (e.g., "Solo für Weiss - Tödliche Wahl" with 4.14 Mio viewers)....”
“Article published on DWDL.de (byline and copyright: © DWDL.de GmbH, 2001-2026)....”
“Vox lag mit mehreren "Bones"-Folgen in der Spitze bei maximal 3,5 Prozent....”
“Die Kuppelsendung "Die Bachelors" bleibt bei RTL ziemlich schwach, später am Abend hatte sogar "Stern TV" mehr Zuschauerinnen und Zuschauer....”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Sat.1 Ratings Surge; Stern TV Beats Die Bachelors
DWDL reports TV audience figures for July 8, 2026: Sat.1’s entertainment show Das große Backen – Die Profis rose to 1.18 million viewers (about 250,000 more than the previous week) and increased its 14–49 market share from 6.2% to 9.5%, with 270,000 viewers in that demo. No private channel outperformed Sat.1 after 20:15, though ZDF’s Aktenzeichen XY… Vermisst remained stronger overall. RTL’s Die Bachelors continued to struggle (580,000 viewers; 5.3% of 14–49), while RTL’s Stern TV improved to 640,000 viewers (220,000 in 14–49; 10.3% share). Other notable results: RTLzwei’s Bella Italia repeat (530,000; 6.4% 14–49), Kabel Eins’ Over the Top (500,000; 6.9% 14–49), and top programmes Tagesschau (5.02M) and heute journal (3.75M). Data source: AGF SCOPE / AGF Videoforschung.
RTL's 'Die Bachelors' Suffers Disastrous Ratings
MEEDIA's Video Daily reports linear-TV audience figures for Wednesday, 8 July 2026: ZDF's crime magazine 'Aktenzeichen XY… Vermisst' won prime time with 3.65 million viewers (18.9%), while the 20:00 Tagesschau led the day with 5.02 million (27.5%). Among private channels, Sat.1's 'Das große Backen - Die Profis' performed strongly (1.18 million, 6.7%). RTL's reality show 'Die Bachelors' performed poorly, falling well below RTL's 12‑month average: the show attracted about 0.58 million total viewers (3.1% share) and only 0.15 million viewers in the 14–49 demo (5.3% vs. RTL’s 12-month average of 9.3%). Streaming note: 'Glennkill - Ein Schafskrimi' jumped into Prime Video’s top ten at #1. The piece includes detailed market-share and demographic breakdowns relevant for broadcasters and advertisers.
Bachelors Finale Disappoints; Private Competitors Weaker
The season finale of RTL’s Die Bachelors drew weak linear-TV ratings: the episode averaged about 610,000 viewers at 20:15 and posted a 4.6% share in the 14–49 demographic, with the season averaging below 5% market share. Private competitors also posted low shares (Vox 4.4% with Snake Eyes; ProSieben 4.0%; Sat.1 3.8%). By contrast, ZDF performed strongly without World Cup programming: a Traumschiff repeat reached 3.45 million viewers (19.1% market share) and briefly led the evening. Later programming saw falling audiences (Markus Lanz with Joachim Gauck: 840,000 viewers, 8.3% overall; 3.0% in 14–49). Data source: AGF Videoforschung / AGF SCOPE (provisional weighted TV audience data).
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