Observed Signal · Apr 8, 2026 · Directory Entry · Source: State of Streaming · Impact: 1/5 · Sentiment: Neutral
State of Streaming Adds Viaplay Profile
State of Streaming hosts a publisher page that aggregates recent streaming-industry headlines and provides a directory entry for Viaplay. The page lists multiple article links covering topics such as Roku reaching 100 million streaming households, Netflix’s ad business running on Amazon infrastructure, contextual targeting and AI for premium video, household identity initiatives, YouTube and living-room viewing trends, and shoppable TV. The Viaplay directory entry identifies Viaplay as a Nordic streaming app: parent company Viaplay Group, headquartered in Stockholm, Sweden, founded in 2011, offering sports rights (including F1 and the Premier League), original series, and films across Scandinavia and international markets. The page displays © 2026 State of Streaming and navigation to articles, podcast, directory and resources.
This is a publisher directory/index page with aggregated article links and a short Viaplay company entry — no single major industry announcement or technical release.
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Key Takeaways & Evidence Grounding
- Publisher: State of Streaming (© 2026 State of Streaming).
- Viaplay is listed as a streaming app; Parent: Viaplay Group; HQ: Stockholm, Sweden; Founded: 2011.
- Viaplay is described as a Nordic streaming service offering sports (F1, Premier League), original series, and films.
- The page aggregates multiple article headlines about streaming industry topics (e.g., Roku 100M households; Netflix ad business on Amazon infrastructure; FreeWheel AI contextual targeting; TiVo Ads household ID).
- The directory entry notes 'No coverage yet for Viaplay' on this publisher site.
Connected Companies & Entities
4 Entities mappedRelated Market Signals & Shifts
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State of Streaming Adds Vidgo Profile
This page is a State of Streaming publisher directory entry and editorial index that aggregates recent articles about streaming, CTV and ad-supported video topics and includes a company profile for Vidgo. The Vidgo profile lists HQ (Provo, UT), founding year (2018) and a brief product description: affordable live TV streaming focused on sports and Spanish‑language programming with 150+ channels. The page also catalogs linked articles covering industry topics such as Roku surpassing 100 million streaming households, Netflix’s ad business running on Amazon infrastructure, FreeWheel adding an AI contextual targeting layer, and TiVo Ads building a household identifier that extends to in‑car environments. The page is owned by State of Streaming (© 2026) and provides navigation to articles, briefs, podcasts, a directory and other resources.
State of Streaming Publishes 296-Platform Directory
State of Streaming publishes a searchable directory and resource hub that tracks 298 streaming platforms, apps and companies across categories such as Premium & SVOD, Live TV & vMVPD, Free & Ad-Supported (FAST), Sports, News, Kids & Family, International and niche verticals. The page highlights recent editorial pieces (e.g., Roku surpassing 100M streaming households; Netflix’s ad business running on Amazon infrastructure; FreeWheel’s AI contextual targeting; TiVo Ads building household IDs) and provides links to articles, briefs, podcasts, a directory, an asset library and USPI rankings. The directory lists major publishers and adtech vendors, and groups platforms into explicit counts per category to serve media buyers, adtech practitioners and streaming ecosystem participants as a reference catalog.
State of Streaming Adds Means TV Profile
State of Streaming is a publisher covering streaming, CTV and related adtech topics. The page lists multiple article headlines and resources (articles, briefing, chat, USPI rankings, podcast, directory, asset library) and includes a company entry for Means TV: a worker-owned cooperative streaming app headquartered in Detroit, founded in 2019. Headlines on the page reference industry items such as Roku surpassing 100 million streaming households, Netflix’s $3 billion ad business running on Amazon infrastructure, FreeWheel extending AI contextual targeting, TiVo Ads building a household ID that extends to cars, and QVC filing Chapter 11. The site footer shows © 2026 State of Streaming and provides navigation links and RSS/sitemap endpoints.
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