Observed Signal · Jul 3, 2026 · Programming Announcement · Source: Meedia · Impact: 2/5 · Sentiment: Neutral
ProSiebenSat.1 unveils slate: Joko & Klaas in Iceland, Hold returns
At the Screenforce Festival ProSiebenSat.1 presented its 2026/27 programming slate across linear channels and its streaming service, combining established brands, new entertainment formats and expanded live‑sport coverage. Highlights include a Joyn road‑trip series with Joko Winterscheidt and Klaas Heufer‑Umlauf ('Joko & Klaas machen Urlaub'), a Sat.1 show with TV investor Ralf Dümmel ('Die Millionenidee'), and multiple new and returning reality formats (e.g., 'Dschungel Divas', 'Eden', second season of 'The Power'). Fiction and documentary plans include further 'Kommissar Rex' episodes and a six‑part event series about Queen Silvia. The group also announced that over the next 18 months it will broadcast seven world championships — including handball, ice hockey, basketball and darts — strengthening its live‑sport inventory and cross‑platform content offer. (Combined with earlier internal reporting on the same slate.)
Broadcaster programming slate announcement affects upcoming content and advertising inventory across ProSiebenSat.1 linear channels and streaming (Joyn), but is not an industry‑shifting policy or platform change.
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Key Takeaways & Evidence Grounding
- ProSiebenSat.1 presented its 2026/27 programming strategy at the Screenforce Festival.
- New shows include a Joyn road‑trip series with Joko Winterscheidt and Klaas Heufer‑Umlauf ('Joko & Klaas machen Urlaub').
- Sat.1 will air 'Die Millionenidee mit Ralf Dümmel', a format pairing inventors with TV investor Ralf Dümmel.
- Joyn's reality slate expands with 'Dschungel Divas – Luxus hat seinen Preis', 'Eden – Du bezahlst für jede Lüge' and a second season of 'The Power'.
- ProSiebenSat.1 will broadcast seven world championships in the next 18 months, including handball, ice hockey, basketball and darts.
Connected Companies & Entities
6 Entities mapped“ProSieben is listed among the ProSiebenSat.1 channels that will carry the group's new and returning formats....”
“The broadcaster group ProSiebenSat.1 presented its program for the coming year at the Screenforce Festival in Düsseldorf....”
“The six‑part series 'Joko & Klaas machen Urlaub' will run on Joyn and follows the presenters on a roadtrip through Iceland....”
“Redseven Entertainment is the producer of the Joyn reality format 'Dschungel Divas - Luxus hat seinen Preis'....”
“Kabel Eins will air 'Roadtrip Japan' and other announced formats in the new season....”
“The Queen Silvia event series is being produced for Prime Video and Sat.1....”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
ProSiebenSat.1 unveils new shows, revives Hold, adds sports rights
ProSiebenSat.1 used its annual Hamburg presentation to unveil a broad programming slate, a major sports-rights push and a new free-TV channel. Sat.2 is slated for 2027 and will repurpose older German series and host video-podcast content. Across its linear channels and Joyn the group will air more than 2,500 hours of live sport over the next 18 months, including seven world championships (handball, basketball, ice hockey, rugby and darts from end‑2027), the U21 European Championship and nine live Bundesliga matches. Programming highlights include revivals such as 50 new episodes of Richter Alexander Hold, a Joko & Klaas road‑trip ('Joko & Klaas machen Urlaub') to Iceland, multiple reality/adventure formats (e.g., 4 Elements, Dschungel Divas, Surviving Amazonas), a Queen Silvia event drama and a new quiz with Jörg Pilawa. The group also teased entertainment-sport concepts like a celebrity table-tennis world championship.
Joko & Klaas travel series premieres on Joyn
A six-part travel documentary starring German presenters Joko Winterscheidt and Klaas Heufer-Umlauf, titled "Joko & Klaas machen Urlaub", will premiere on streaming service Joyn on 26 August 2026, with a linear broadcast on ProSieben following one week later. The series, financed by ProSiebenSat.1 and produced by Florida Entertainment, follows the two travelling through Iceland and focuses on their friendship and contrasting holiday preferences. Episodes will air on ProSieben in two blocks (3 episodes each) on 2 and 9 September 2026 at 20:15.
Joko & Klaas Return with New Quiz Season on ProSieben
ProSieben announced a new season of the quiz show "Ein sehr gutes Quiz (mit hoher Gewinnsumme)" featuring hosts Joko Winterscheidt and Klaas Heufer-Umlauf. The four-episode season will air Sundays at 20:15 starting 20 September 2026. The show's format remains unchanged: live episodes in different locations, three contestants per episode, 25 quiz rounds and a €100,000 prize for the contestant who answers the 25th question correctly. Ahead of the quiz season, Joyn will premiere a six-episode documentary series "Joko & Klaas machen Urlaub" on 26 August; ProSieben will broadcast three episodes on 2 and 9 September. Both the quiz and the documentary are produced by Florida Entertainment. The article was published by Alexander Krei on DWDL.de on 2026-08-12.
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