Observed Signal · Jul 26, 2026 · Audience Ratings · Source: DWDL · Impact: 2/5 · Sentiment: Neutral

Mario Barth Becomes Strongest Rival to 'Gefragt - gejagt'

Executive Signal Summary

DWDL reports that a repeat of Mario Barth's stage programme delivered strong Saturday-evening ratings for RTL on 25 July 2026. Barth's show reached about 930,000 viewers from 20:15, and averaged 270,000 viewers (14–49) for a 13.2% market share, making it the biggest competitor to the quiz show 'Gefragt - gejagt' in the key demo. RTL's earlier news 'RTL aktuell' drew 1.57 million viewers and 19.9% in 14–49. Sat.1 achieved solid results with films ('2012' at ~800,000 and 9.0% in 14–49; 'Skyscraper' rose to 10.7%), while Vox and ProSieben posted weaker shares. Data source cited: AGF Videoforschung (AGF SCOPE 1.15; preliminary weighted data).

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Provides daily TV audience measurement and channel market-share data useful for media planning and spot valuation, but represents routine ratings information rather than industry-shifting news.

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Key Takeaways & Evidence Grounding

  • Repeat of Mario Barth's 'Männer sind Frauen, manchmal auch... vielleicht' reached ~930,000 viewers from 20:15 on 25 July 2026.
  • Mario Barth averaged 270,000 viewers aged 14–49, corresponding to a 13.2% market share in that demo.
  • RTL's 'RTL aktuell' had 1.57 million viewers and a 19.9% market share in the 14–49 target group.
  • Sat.1's '2012' reached ~800,000 viewers and 9.0% market share (14–49); 'Skyscraper' later rose to 10.7% (14–49).
  • Vox's 'Boss Baby' reached about 170,000 viewers and 2.7% (14–49); top channel market shares that day included Das Erste 15.1% and ZDF 11.6%.

Connected Companies & Entities

10 Entities mapped

“Zufrieden kann man indes auch bei Sat.1 sein, das mit Filmen in der Prietime auf gute Quoten kam....”

“Von solchen Werten blieb Vox weit entfernt: So erreichte der Animationsfilm "Boss Baby" um 20:15 Uhr gerade einal 170.000 Zuschauerinnen und...”

“Ernüchternd fiel der Abend aber auch für ProSieben aus, wo man bis tief in die Nacht hinein auf sein "Galileo 360° Ranking XXL" setzte....”

“Top 5 Einschaltquoten (alle Zuschauer) — 20:15 Gefragt - Gejagt 3,17 Mio 21,3 % (listed under Das Erste in the day's top charts)....”

“Top 5 Marktanteile (alle Zuschauer) — 11,6 % (ZDF listed among the top channels for the day)....”

“Am besten lief es dabei jedoch für RTL, wo man auf die Wiederholung zweier Bühnenprogramme setzte....”

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: DWDL•Published: Jul 26, 2026
Original Coverage Title: “Mario Barth schwingt sich zum stärksten Quiz-Verfolger auf - DWDL.de”

Related Market Signals & Shifts

Recent verified developments and strategic activity across this market segment.

TV RatingsOct 4, 2026

Mario Barth Flops, but RTL's Daytime Film Block Wins

RTL's Saturday evening broadcast of Mario Barth's new stage program 'Männer sind nichts ohne die Frauen' from Berlin's Waldbühne drew 930,000 viewers but only achieved a 4.6% market share among all viewers and 4.9% among 14-49 year-olds, a disappointing result for Germany's largest private broadcaster. However, the subsequent show 'Apaulkalypse' with Paul Panzer doubled the market share in the young demographic to 10.0%. Moreover, RTL dominated the daytime on the Day of German Unity (October 3rd) with its movie lineup, particularly the 'Back to the Future' trilogy, which earned market shares between 13.7% and 16.9% among 14-49 year-olds. This helped RTL become the day's market leader among young audiences.

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TV (linear)Aug 7, 2026

‘Gefragt - gejagt’ hits season‑best ratings

DWDL/AGF audience data shows ARD's quiz Gefragt - gejagt performed strongly on two August 2026 dates: on 6 Aug its 18:00 edition drew 1.80 million viewers (16.4% share) and a season‑best 15.9% among 14–49-year-olds (190,000), with the season averaging roughly two million viewers. On 15 Aug it was the most successful non-sport primetime format with 2.72 million viewers and a 16.7% share, though younger-demo shares were lower (710,000 / 12.8% in 14–59; 220,000 / 8.7% in 14–49). ZDF dominated the afternoon on 6 Aug with Bares für Rares (1.70m; 25.1%) and Rosenheim‑Cops (2.08m; 28.1%). On 15 Aug Sat.1 posted a weak day (3.3%); its documentary reached 400,000 (2.8% core), while ProSieben and Vox each achieved a 6.9% day share. Data: AGF SCOPE 1.15 / AGF Videoforschung.

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TV (linear)May 7, 2026

Team Wallraff Beats Joko & Klaas in TV Ratings

RTL's investigative program "Team Wallraff" was the top-performing private linear TV show on Wednesday, May 6, 2026: it drew 1.34 million viewers and outperformed ProSieben's "Joko & Klaas gegen ProSieben." In the key 14–49 demographic "Team Wallraff" reached 490,000 viewers (13.2% market share); ProSieben's show had 620,000 total viewers and 410,000 in 14–49 (12.0%). Other highlights: Vox's new season launch "Feuer, Wasser, Erde, Luft - Retter in ihrem Element" managed 630,000 viewers (210,000 in 14–49; 5.6% share). Sat.1's "Promi Taste" and ProSieben's follow-up "Schäm dich Reich!" posted modest young-audience numbers. AGF Videoforschung / AGF SCOPE are cited as the data source. The article also lists top channel market shares for the day (ZDF, Das Erste, RTL, Sat.1, VOX).

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