Observed Signal · May 17, 2026 · Partnership · Source: Cord Cutters News · Impact: 2/5 · Sentiment: Positive
FOX One and Tubi Add Crime Weekly Podcast
Red Seat Ventures has signed a multiyear partnership to bring the true-crime podcast Crime Weekly — hosted by Derrick Levasseur and created by Stephanie Harlowe — to FOX’s streaming lineup. Under the deal Red Seat will manage exclusive audio and video ad sales and distribute the show across FOX streaming properties including Tubi and FOX One, as well as third-party platforms such as YouTube. Crime Weekly, launched in 2020, has amassed substantial audience reach online. The agreement follows FOX’s February 2025 acquisition of Red Seat Ventures and is part of a broader industry shift toward video podcasting as a retention and monetization strategy for streaming platforms.
A content distribution and ad-sales partnership that illustrates streaming platforms expanding video-podcast inventories and creator monetization, moderately relevant for OTT/CTV monetization trends but not a platform policy or technical change.
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Key Takeaways & Evidence Grounding
- Red Seat Ventures signed a multiyear partnership with Crime Weekly to manage distribution and ad sales.
- Red Seat Ventures will handle exclusive audio and video ad sales and distribute Crime Weekly across FOX streaming platforms including Tubi and FOX One, and on YouTube.
- Crime Weekly launched in 2020 and has nearly 90 million YouTube views and more than 50 million podcast listens.
- FOX acquired Red Seat Ventures in February 2025 and positions it under Tubi Media Group.
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FOX Adds Kill Tony Podcast to Streaming Platforms
FOX, via Red Seat Ventures, has struck a multiyear deal to distribute the comedy podcast Kill Tony across FOX’s streaming services — including Tubi and FOX One — as well as YouTube and other third-party platforms. Red Seat Ventures will serve as the exclusive audio and video ad sales partner for the show, while ad-free episodes will be available through Supercast. Kill Tony, hosted by Tony Hinchcliffe and Brian Redban, reports more than 2.6 million YouTube subscribers and roughly 3 million downloads per episode across Spotify and Apple Podcasts. The move aligns with FOX’s strategy to expand Tubi and FOX One into fuller streaming destinations and follows FOX’s acquisition of Red Seat Ventures, which now operates under Tubi Media Group.
SiriusXM Brings Video Podcasts to Tubi
Tubi and SiriusXM announced a non-exclusive partnership to distribute a selection of SiriusXM’s video podcasts on Tubi. The deal will make shows available to Tubi’s roughly 100 million monthly active users and share advertising revenue between Tubi and SiriusXM Media. Initial titles include Conan O’Brien Needs a Friend, Rotten Mango, The School of Greatness, What Now? with Trevor Noah, Moral of the Story, and The Deep 3 Podcast, with more to follow. SiriusXM frames the move as expanding creator reach across devices and connected TVs, while Tubi says the partnership helps creators grow audiences and revenue and provides new ad options for brands.
Tubi Turns YouTube Hits into Streaming Exclusives
Tubi is expanding beyond licensed movies and FAST channels by investing in creator-led programming and exclusive content deals. The streaming service added an exclusive new six-episode season of Donut Media’s HiLow—titled HiLow: $5K Civic vs. $50K Civic—and is promoting creator content alongside recent partnerships (including deals with SiriusXM and comedian/producer KevOnStage). Donut Media says HiLow has generated more than 200 million views and its YouTube channel has surpassed 3 billion total views. Tubi — which the article says reaches more than 100 million monthly active users — also reports its creator program includes over 20,000 episodes from 300+ creators and recently added five new free live channels (Jubilee, Law & Crime, Mythical 24/7, Love Island, Paternity Court). The moves illustrate Tubi’s strategy to differentiate its AVOD/FAST offering by leveraging creator audiences and video podcasts.
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