Observed Signal · Sep 15, 2022 · M&A - Announced · Source: Trending Topics · Impact: 4/5 · Sentiment: Positive
Adobe to Acquire Design Startup Figma for $20 Billion
Adobe announced its intention to acquire Figma, a web-based collaborative design platform, for approximately $20 billion in a cash-and-stock deal. Figma, founded in 2012 by Dylan Field and Evan Wallace, is widely used by companies including Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom, and Microsoft for UX/UI design and workflow collaboration. The acquisition expands Adobe's product portfolio from installed software into web-based tools. Figma is expected to generate over $400 million in revenue in 2022 and address a $16.5 billion market by 2025. Dylan Field will remain CEO of Figma, reporting to Adobe's David Wadhwani. The deal values Figma at roughly 50 times its projected annual revenue.
The $20B acquisition of Figma by Adobe consolidates the creative design software market and significantly impacts how marketing, advertising, and product teams build digital experiences.
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Key Takeaways & Evidence Grounding
- Adobe announced the acquisition of Figma for $20 billion in cash and stock.
- Figma is a web-based UX/UI design tool used by Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom, and Microsoft.
- Figma was founded in 2012 by Dylan Field and Evan Wallace.
- Figma is projected to generate over $400 million in revenue in 2022.
- Dylan Field will continue as CEO of Figma, reporting to David Wadhwani.
Connected Companies & Entities
10 Entities mapped“Figma is known to designers who use the online tool for UX/UI design....”
“Adobe announced that it wants to buy design startup Figma for $20 billion....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Australian unicorn Canva, valued at more than $40 billion, has become a real threat to Photoshop....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
“Dropbox, Coinbase, Stripe, Netflix, Twitter, Notion, Zoom or even Microsoft work with Figma to design digital services....”
Ontology Mapping & Concepts
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