Senior Lifecycle Marketing Manager

This role manages lifecycle marketing, focusing on engaging users throughout the customer journey. Responsibilities likely include developing email and push campaigns, segmenting audiences, and optimizing retention.

Leads lifecycle marketing strategies to drive customer retention and engagement. Requires expertise in segmentation, automation, and performance analysis.

Owns customer lifecycle marketing programs to drive engagement and retention for AfterShip's post-purchase platform. Leverages data and automation to optimize touchpoints and improve customer lifetime value.

This role owns the channel strategy and end-to-end campaign execution for Reddit's moderator lifecycle programs. The manager will build email and push campaigns in HubSpot, improve data segmentation and automation capabilities, and design experiments to optimize engagement. This position requires 7+ years of lifecycle or marketing technology experience, hands-on HubSpot expertise, and basic SQL skills.

This role leads the sales organization, building and managing a team of Account Executives while strengthening inbound and establishing a new outbound sales motion. The Director will focus on growing mid-market business and commercializing the webinar product, collaborating with Marketing and GTM Operations to align self-serve and sales strategies. This is a hands-on leadership role requiring coaching, playbook development, and strategic planning to accelerate revenue growth.