Manager, OOH

This lead role oversees out-of-home (OOH) media planning and buying, managing campaigns across billboards, transit, and digital OOH. The focus is on maximizing reach and impact for clients through OOH channels.

This role leads direct media activation and investment for major client accounts, managing multi-million-dollar buys across TV, radio, and digital. The manager is responsible for strategic negotiations, team mentorship, financial integrity, and leveraging audience measurement tools to optimize campaign performance.

This role serves as the subject matter expert for (Digital) Out-of-Home advertising at WPP Media Amsterdam. Responsibilities include leading complex campaigns, developing channel strategies, negotiating pricing, and coaching team members. Requires 4-6 years of OOH or related media experience and strong strategic and analytical skills.

Plan and execute media campaigns across channels, optimizing for performance and client objectives. Coordinate with internal teams to ensure successful campaign delivery.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.