AdTech Vendor
Pubstack vs Sharethrough
Structured technology and market comparison · 2026
Direct Feature Comparison
Pubstack · vs · SharethroughPublisher monetisation software for no-code yield and header bidding control.
Programmatic SSP and ad exchange focused on curated, sustainable supply.
Analyze all overlapping signals and tech stacks for Pubstack and Sharethrough
Compare mutual enterprise clients, monetization models, live market signals, and partner networks directly in the interactive Knowledge Graph.
Comparison Analysis
What is the main difference between Pubstack and Sharethrough?
When comparing Pubstack and Sharethrough, both platforms operate within the Header Bidding, In-App, and Native & Contextual Ads ecosystem. Pubstack is positioned as Publisher monetisation software for no-code yield and header bidding control, whereas Sharethrough focuses on Programmatic SSP and ad exchange focused on curated, sustainable supply. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.
What are the top alternatives to Pubstack and Sharethrough?
When evaluating Pubstack and Sharethrough, enterprise buyers also consider other platforms in Header Bidding, In-App, and Native & Contextual Ads. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.
How do the corporate scale, structure, and headquarters of Pubstack and Sharethrough compare?
Pubstack is headquartered in FR (founded in 2018) with 10–49 employees. Sharethrough is based in CA (founded in 2008) with 10–49 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.
Market Signals
Recent Market Signals & Activity: Pubstack vs Sharethrough
Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.
Pubstack
Recent Signals
- ·https://github.com/prebid/Prebid.js/releases.atomPlatform
Prebid.js 11.36.0 released with security fixes
Prebid.js released version 11.36.0 on September 28, 2026. This maintenance release includes two core PRs: sanitizing untrusted ORTB responses to enhance security, and resetting GPT targeting on bid win. Several bidder adapters (Pubstack, Ogury, msft, AdSpirit, MCodeMedia, SSP Geniee) received fixes and updates. A notable change is the refactoring of bidder COPPA config access across various adapters. The update also includes documentation updates for IntentIq ID and a name change for MCodeMedia. These changes aim to improve stability, security, and compliance for publishers using Prebid.js.
- Prebid.js 11.36.0 was released on September 28, 2026.
- The release includes core PRs for sanitizing untrusted ORTB responses and resetting GPT targeting on bid win.
- Multiple bidder adapters (Pubstack, Ogury, msft, AdSpirit, MCodeMedia, SSP Geniee) received fixes and updates.
- ·Pubstack
Pubstack appoints AI and adtech veteran Yann Stadnicki as Chief Technology Officer to accelerate its next phase of technology and innovation
Pubstack has appointed Yann Stadnicki as Chief Technology Officer, a strategic hire to drive technology and innovation.
- ·Pubstack
Pubstack appoints AI and adtech veteran Yann Stadnicki as Chief Technology Officer
Pubstack appoints AI and adtech veteran Yann Stadnicki as Chief Technology Officer to accelerate its next phase of technology and innovation.
Sharethrough
Recent Signals
- ·Sharethrough
Equativ Brings ChatGPT Ads to Brands as Advertising Partner
Equativ, the company formerly known as Sharethrough, announces a new partnership to bring ChatGPT ads to brands, marking a significant product launch and expansion into AI-powered advertising.
- ·Sharethrough
Sharethrough is now Equativ: United as One
The blog page has been rebranded from Sharethrough to Equativ, with the title changed to 'Blog — Equativ' and the logo updated. The page now prominently features the announcement 'United as One: Sharethrough is now Equativ' with a link to the press release. The navigation and content have been updated to reflect the Equativ brand, including new product categories and a refreshed article list.
- ·Sharethrough
Sharethrough is now Equativ
The blog page has been rebranded from Sharethrough to Equativ, with the title changed to 'Blog — Equativ' and the logo updated. The page now features new blog articles and a press release about Christophe Parcot being appointed as Non-Executive Chairman of European Media Marketplace.
Compare their exact ecosystem overlaps.
Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Pubstack and Sharethrough share across the market ecosystem.