AdTech Vendor · vs · AdTech Vendor
Flam vs Fluent
Structured technology and market comparison · 2026
Direct Feature Comparison
Flam · vs · FluentAI platform for immersive ads, commerce and conversational experiences.
Commerce media platform linking advertisers with high-intent customer moments.
Analyze all overlapping signals and tech stacks for Flam and Fluent
Compare mutual enterprise clients, monetization models, live market signals, and partner networks directly in the interactive Knowledge Graph.
Comparison Analysis
What is the main difference between Flam and Fluent?
When comparing Flam and Fluent, both platforms operate within the Display, Web & Mobile, Native & Contextual Ads, and AdTech Vendor ecosystem. Flam is positioned as AI platform for immersive ads, commerce and conversational experiences, whereas Fluent focuses on Commerce media platform linking advertisers with high-intent customer moments. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.
What are the top alternatives to Flam and Fluent?
When evaluating Flam and Fluent, enterprise buyers also consider other platforms in Display, Web & Mobile, Native & Contextual Ads, and AdTech Vendor. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.
Market Signals
Recent Market Signals & Activity: Flam vs Fluent
Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.
Flam
Recent Signals
- ·AdweekAI
AI Interactive Ads Bring Personalization at Scale Closer
During a Brandweek 2026 fireside chat, ADWEEK's Ryan Joe discussed the potential of AI-driven interactive ads with Kumar Shah, head of sales at Flam, and Melissa Berger, chief solutions officer at Digitas. Flam's AI content platform, which recently secured Series B funding, offers a tool called 'Flicks' that enables brands to create dynamic, responsive ads. The AI generates multiple creative variants based on user interactions and existing customer data, aiming to deliver personalized experiences in real time. Shah emphasized speed, noting a 10-second ad can be produced in about 30 minutes, while Berger highlighted the importance of clean data and the risk of alienating users with poor experiences. Human oversight is integrated to ensure brand safety.
- Flam announced a Series B funding round.
- Flam's AI tool 'Flicks' creates interactive, personalized ads in real time.
- Flicks can build a 10-second ad in 30 minutes or less.
- ·Flam
Flam raises $40 million in Series B led by QED Investors
Flam has raised USD $40 million in a Series B funding round led by QED Investors. The round also included Claypond Capital, Martin Chavez, Olivier Pomel, Venky Harinarayan and Shah Rukh Khan. Existing investors RTP Global and Dovetail increased their commitments. The company has signed more than 100 enterprise customers over the past six quarters, including Google, Grab and KFC. The new funding will support R&D, product expansion, and international growth.
- ·Flam
Flam Announces $40M Series B Led by QED Investors, Backed by Shah Rukh Khan
Flam announced a $40M Series B funding round led by QED Investors, with participation from Shah Rukh Khan. The company also rebranded its positioning to 'AI for the internet beyond videos' and introduced new product lines: Flicks, Airboards, and Visual Agents.
Fluent
Recent Signals
- ·SEC APIfinancials
10-Q Financial Filing Analysis for Fluent (2026-08-13)
Fluent, Inc. reported its financial results for the second quarter ended June 30, 2026, generating revenue of $48.45 million, up 8% year-over-year from $44.71 million. Growth was driven by Commerce Media Solutions, which expanded 90% YoY to $30.55 million (representing ~63% of consolidated revenue), offsetting continued declines in Owned & Operated properties and the divestiture of its Call Solutions unit (Winopoly) in January 2026. Gross profit increased 36% to $14.01 million, while net loss narrowed to $6.18 million from $7.22 million in Q2 2025. Despite operational improvements, management reiterated a going concern qualification due to uncommitted credit line terms with Bay View Funding and tight liquidity reserves of $7.59 million in total cash and restricted cash.
- Q2 2026 revenue increased 8% YoY to $48.45M, with Commerce Media Solutions surging 90% to $30.55M, representing 63% of total revenue.
- Gross profit rose 36% YoY to $14.01M (29% margin), narrowing Q2 net loss to $6.18M ($0.20 per share) compared to a net loss of $7.22M in Q2 2025.
- Management maintained a substantial doubt going concern disclosure related to reliance on an uncommitted $30M accounts receivable financing facility with Bay View Funding.
- ·Fluent
Fluent Named to Crain’s New York Business 2026 Best Places to Work
Fluent, Inc. has been named to Crain’s New York Business 2026 Best Places to Work list, and has appointed Jeanniey Walden as Chief Marketing Officer.
- ·Fluent
Fluent Names Jeanniey Walden Chief Marketing Officer
Fluent, Inc. announced the appointment of Jeanniey Walden as Chief Marketing Officer, effective September 8, 2026.
Compare their exact ecosystem overlaps.
Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Flam and Fluent share across the market ecosystem.
