V-Count
Physical location analytics software for retail and venue footfall.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- V-Count Teknoloji A.Ş.
- Entity type
- COMPANY
- Founded
- 2006
- Headquarters
- Mustafakemal Mah. Halici Yazilimevi Kat:1 No:3 Odtu Teknokent, Ankara 06800, Turkey
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- v-count.com
What V-Count does
V-Count operates a B2B recurring software model built around physical-world measurement. It deploys or integrates with people-counting sensors, collects visitor and occupancy data, and converts that data into dashboards, alerts, benchmarking and reporting for enterprise customers. Value is created by helping operators improve conversion, staffing, merchandising, compliance, site evaluation and portfolio management across physical locations.
Category differentiation
V-Count is not a digital advertising measurement vendor or location-based mobile adtech platform. It focuses on physical footfall, occupancy and storefront analytics for real-world venues and retailers.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
V-Count is a Turkish B2B software and analytics company focused on measuring footfall, occupancy and storefront traffic in physical locations such as retail stores, shopping centres and other venues. Its core offer combines sensor-based data capture with a cloud analytics layer, BoostBI, which aggregates data from V-Count and third-party sensors into dashboards, alerts, benchmarking and reporting for operational, marketing and leasing decisions. The company makes money primarily from recurring SaaS subscriptions, analytics licensing and hardware-linked deployments, with additional revenue from add-on modules and benchmarking data products. Its direct customers are retail chains, shopping mall operators, facility managers, property owners and multi-location enterprises that need physical-world traffic intelligence rather than digital ad measurement.
Company news briefing
Briefing updated:
V-Count has updated its global footprint with a team of over 60 experts across London, Ankara, and Kolkata, whilst expanding localisation through new Japanese and Arabic language support. The company is enhancing its retail analytics capabilities via Nano AI, which facilitates storefront A/B testing by measuring passer-by traffic and entry conversions. Additionally, V-Count has extended its real-time visibility solutions to support smart building management in shared spaces such as cafeterias and restrooms.
Business model & monetisation
V-Count monetises through SaaS subscriptions for analytics platforms, licensing of dashboards and reporting tools, hardware-linked deployments, and bundled solution packages. It also upsells add-on capabilities such as group counting and benchmarking datasets, and supports rental-style deployments for temporary installations or events. Commercial terms are tied to the number of sites, sensors, modules and data usage.
- Analytics platform subscriptions
- SaaS subscription for dashboards, reporting and alerts
- Hardware-linked deployments
- Implementation and bundled solution revenue tied to sensor estates
- Add-on analytics modules
- Upsell licensing for features such as group counting
- Benchmarking and index datasets
- Data product licensing
- Temporary or rental deployments
- Project-based service fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about V-Count
What is V-Count?
V-Count is a B2B physical location analytics company that measures footfall, occupancy and storefront traffic using sensors and cloud dashboards.
Who uses V-Count?
Its users are retail chains, mall operators, facility managers, property owners and other multi-location enterprises that need location performance data.
How does V-Count make money?
It earns revenue from SaaS subscriptions, dashboard licensing, hardware-linked deployments, add-on analytics modules and related data products.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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