V-Count
V-Count is a physical location analytics software for retail and venue footfall.
Analyst Perspective
V-Count is a Turkish B2B software and analytics company focused on measuring footfall, occupancy and storefront traffic in physical locations such as retail stores, shopping centres and other venues. Its core offer combines sensor-based data capture with a cloud analytics layer, BoostBI, which aggregates data from V-Count and third-party sensors into dashboards, alerts, benchmarking and reporting for operational, marketing and leasing decisions. The company makes money primarily from recurring SaaS subscriptions, analytics licensing and hardware-linked deployments, with additional revenue from add-on modules and benchmarking data products. Its direct customers are retail chains, shopping mall operators, facility managers, property owners and multi-location enterprises that need physical-world traffic intelligence rather than digital ad measurement.
Analyst Signal Briefing
Updated: 1 Jul 2026V-Count has updated its global footprint with a team of over 60 experts across London, Ankara, and Kolkata, whilst expanding localisation through new Japanese and Arabic language support. The company is enhancing its retail analytics capabilities via Nano AI, which facilitates storefront A/B testing by measuring passer-by traffic and entry conversions. Additionally, V-Count has extended its real-time visibility solutions to support smart building management in shared spaces such as cafeterias and restrooms.
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Key insights about V-Count
Category Differentiation
V-Count is not a digital advertising measurement vendor or location-based mobile adtech platform. It focuses on physical footfall, occupancy and storefront analytics for real-world venues and retailers.
V-Count: About
V-Count operates a B2B recurring software model built around physical-world measurement. It deploys or integrates with people-counting sensors, collects visitor and occupancy data, and converts that data into dashboards, alerts, benchmarking and reporting for enterprise customers. Value is created by helping operators improve conversion, staffing, merchandising, compliance, site evaluation and portfolio management across physical locations.
How V-Count Works & Monetises
Business model analysis and core revenue streams
V-Count monetises through SaaS subscriptions for analytics platforms, licensing of dashboards and reporting tools, hardware-linked deployments, and bundled solution packages. It also upsells add-on capabilities such as group counting and benchmarking datasets, and supports rental-style deployments for temporary installations or events. Commercial terms are likely tied to the number of sites, sensors, modules and data usage.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Technology
Recent Signals (V-Count)
V-Count updates global office locations and adds Japanese and Arabic language support
Our global presence is marked by a distributed team of over 60 experts located in major cities around the world, including London, Ankara, and Kolkata. Language options now include Japanese and Arabic.
Read original sourceWhat Is a People Counter? Types, Accuracy, and Costs Explained (2026 Buyer’s Guide)
People counters explained: 3D stereo vision vs ToF vs thermal vs Wi-Fi vs beam — how they work, real accuracy ranges, costs, and a 2026 buyer’s checklist.
Read original sourceWhat Is a People Counter? Types, Accuracy, and Costs Explained (2026 Buyer’s Guide)
People counters explained: 3D stereo vision vs ToF vs thermal vs Wi-Fi vs beam — how they work, real accuracy ranges, costs, and a 2026 buyer’s checklist.
Read original sourceV-Count: Frequently Asked Questions
What is V-Count?
V-Count is a B2B physical location analytics company that measures footfall, occupancy and storefront traffic using sensors and cloud dashboards.
Who uses V-Count?
Its users are retail chains, mall operators, facility managers, property owners and other multi-location enterprises that need location performance data.
How does V-Count make money?
It earns revenue from SaaS subscriptions, dashboard licensing, hardware-linked deployments, add-on analytics modules and related data products.
Company Facts
- Founded
- 2006
- Headquarters
- Mustafakemal Mah. Halici Yazilimevi Kat:1 No:3 Odtu Teknokent, Ankara 06800, Turkey
- Core Segment
- AdTech Vendor
- Company Size
- 50–200
- Official Link
- v-count.com