Automated Marketing Data Connectors · MarTech Vendor
UpClear
Vertical SaaS for consumer goods revenue and trade promotion management.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- UpClear Inc.
- Entity type
- COMPANY
- Founded
- 2007
- Headquarters
- United States
- Company size
- 50–200
- Market cluster / sector
- Automated Marketing Data Connectors
- Market role
- MarTech Vendor
- Official website
- upclear.com
What UpClear does
UpClear operates a vertical enterprise SaaS model focused on commercial planning and revenue management for consumer goods manufacturers. It creates value by centralising planning, trade promotion execution, deduction handling, forecasting and analytics in a single platform, then integrating that platform with ERP, distributor and retailer data sources. The model is designed to land with a core module and expand across adjacent workflows as customers standardise more of their commercial operations on the platform.
Category differentiation
UpClear is not a general accounting tool or bookkeeping service like Xero, Intuit or Bench. It is a specialised enterprise software provider for consumer goods revenue management, trade promotion and commercial planning.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
UpClear is a private B2B software company that provides BluePlanner, a cloud-based platform for gross-to-net revenue management used by consumer packaged goods and FMCG manufacturers. Its software covers trade promotion management, scenario planning, deduction management, integrated business planning, revenue growth management and data integration, helping commercial, finance, sales and planning teams manage trade spend, forecasting and margin performance in one system. The company generates revenue primarily from enterprise SaaS subscriptions, with a modular product structure that allows customers to adopt individual capabilities or broader platform deployments. Its customers are business users inside consumer goods organisations rather than consumers, especially multi-country manufacturers seeking to replace fragmented spreadsheets and connect ERP, distributor and retail sales data into a unified commercial planning workflow.
Business model & monetisation
UpClear monetises mainly through recurring enterprise SaaS subscriptions for its BluePlanner platform. Commercial packaging is modular, allowing customers to license specific modules such as Trade Promotion Management, Deduction Management, Integrated Business Planning or Revenue Growth Management, or adopt a broader suite. Pricing is structured around enterprise scope factors such as enabled modules, number of users, business complexity and geography, with implementation and integration value supporting account expansion inside the software relationship.
- BluePlanner platform subscriptions
- Software Subscription
- Module licensing for trade promotion, deductions, planning and optimisation
- Software Subscription
- Implementation, configuration and integration support
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
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Competitors & alternatives
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CPG revenue growth management software for planning, forecasting and trade spend.
Enterprise software for CPG trade promotion and revenue management.
B2B SaaS for pricing, CPQ, rebates and margin optimisation.
Retail SaaS for pricing and promotion optimisation.
Retail intelligence software for merchandising, pricing and e-commerce teams.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
UpClear Earns POI Best-in-Class Distinctions Again in 2026!
Product & Platform Launch · Recorded impact score: 2/5
UpClear has been awarded Best-in-Class distinctions by POI for the second consecutive year, highlighting continued excellence in trade promotion management.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Sr Product Manager - (TPM/CPG)(Senior) | Product | New York, New York, United States | |
| Client Delivery Manager(Mid-Level) | Client Services | New York, New York, United States | |
| Strategy & Planning Manager(Mid-Level) | Ops, HR & Finance | New York, New York, United States | |
| Developpeur Reporting Power BI (H/F)(Mid-Level) | Technology | Paris, Île-de-France, France | |
| Lead Data Scientist (H/F)(Lead) | Technology | Paris, Île-de-France, France |
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Questions about UpClear
What is UpClear?
UpClear is a private B2B software company that provides BluePlanner, a cloud platform for gross-to-net revenue management, trade promotion, planning and analytics in consumer goods companies.
Who uses UpClear?
UpClear is used by consumer goods manufacturers, especially sales, trade marketing, finance, accounting, demand planning and revenue management teams.
How does UpClear make money?
UpClear makes money through enterprise SaaS subscriptions, typically sold as a modular platform with optional implementation and integration work around deployment.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
1 publicly documented primary sources and citations linked across the market graph.
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