Yieldigo

Yieldigo operates a vertical B2B SaaS model for retailers. It provides a proprietary software platform that supports pricing governance, price optimisation, promotion planning, promotion analytics, markdown optimisation and multibuy management. The value proposition is to improve retail commercial outcomes such as margin, revenue, sell-through and promotional ROI while reducing manual pricing work. As customers adopt more modules and connect more data sources, the platform becomes more embedded in day-to-day retail operations.

Yieldigo is a Czech B2B software company that provides retail pricing and promotion optimisation software. Its platform helps retail pricing, merchandising and commercial teams manage price governance, optimise prices with machine learning, simulate promotional scenarios, analyse promotion performance, manage markdowns and configure multibuy strategies. The company sells proprietary SaaS modules rather than consumer-facing products.

The business creates value by centralising pricing and promotional decision-making into a single operational workflow and combining rule-based controls with analytics and AI-assisted recommendations. Its customers are retailers and e-commerce merchants that need better margin control, price consistency and promotional efficiency across large assortments. Revenue appears to come primarily from negotiated enterprise software subscriptions and module-based platform licensing.