MI

Minderest

Pricing intelligence software for retailers, brands, and ecommerce teams.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Minderest, S.L.
Entity type
COMPANY
Founded
2012
Headquarters
Calle Jose Manuel Sánchez Pedreño, 1, 11, Murcia, 30009, Spain
Company size
50–200
Market role
MarTech Vendor
Official website
minderest.com

What Minderest does

Minderest operates a B2B SaaS model centred on retail pricing intelligence. It creates value by gathering large-scale competitor pricing and stock data, structuring that data into usable dashboards, alerts, and analytics, and then enabling customers to act on it through compliance monitoring and dynamic pricing workflows. Its product suite spans core price monitoring, AI-assisted pricing analytics, dynamic pricing automation, browser-based tracking, and physical store price checks, allowing the company to land with monitoring use cases and expand into broader pricing operations.

Category differentiation

Minderest is a B2B pricing intelligence and dynamic pricing software vendor for retailers and brands, not an ecommerce retailer, marketplace, or adtech platform. It should also be distinguished from generic analytics tools because its core use case is competitor pricing, stock, and compliance intelligence.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Minderest is a Spanish B2B software company that provides pricing intelligence and dynamic pricing tools for retailers, brands, manufacturers, and ecommerce teams. Its platform collects and normalises competitor price, stock, assortment, and compliance data across online channels and, through its InStore product, physical retail locations. The company sells software that helps commercial and pricing teams benchmark competitors, monitor MAP and MSRP compliance, automate price changes, and connect pricing data into internal analytics workflows. The business is primarily monetised through enterprise SaaS subscriptions, with contracts likely expanding based on tracked SKU volume, market coverage, update frequency, and product modules such as dynamic pricing and advanced analytics. Minderest is focused on Europe and Latin America, with evidence of US legal presence around the Reactev trademark, but the company is best understood as a specialist retail pricing intelligence vendor rather than a retailer, marketplace, or media platform.

Company news briefing

Briefing updated:

Minderest has restructured its leadership team, appointing Antonio Tomás as CEO and Juan Sánchez as COO to manage its corporate strategy. The firm also launched MINDCRAWL, an AI-powered data extraction solution co-funded by the CDTI and the European Regional Development Fund. This technological expansion supports its focus on price intelligence and dynamic repricing tools aimed at addressing agentic commerce requirements to optimise performance during high-traffic retail periods.

Business model & monetisation

The company uses a sales-led SaaS subscription model with customised enterprise pricing. Contracts are likely priced according to factors such as data volume, number of tracked products, geographic coverage, refresh frequency, and enabled modules. Revenue is likely anchored in the core price intelligence platform, with upsell potential from dynamic pricing, AI analytics, in-store monitoring, and integrations into BI or ecommerce systems.

Core pricing intelligence platform
Software Subscription
Dynamic pricing module
Software Subscription
AI pricing analytics modules
Software Subscription
In-store and omnichannel monitoring modules
Software Subscription
Enterprise integrations and expanded data scope
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

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Questions about Minderest

What is Minderest?

Minderest is a B2B SaaS company that provides pricing intelligence, competitor monitoring, compliance tracking, and dynamic pricing tools for retailers, brands, and ecommerce teams.

Who uses Minderest?

Its users are business teams such as ecommerce managers, pricing departments, revenue managers, retailers, brands, manufacturers, and retail operations teams.

How does Minderest make money?

It makes money through customised enterprise software subscriptions, with pricing likely based on data scope, tracked products, geographic coverage, and add-on modules such as dynamic pricing and analytics.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

18 publicly documented primary sources and citations linked across the market graph.

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