Wiser

The company operates an enterprise B2B data and software model focused on retail and e‑commerce intelligence. It aggregates online and in‑store data (prices, availability, assortment, promotions, digital shelf content, MAP compliance, in‑store execution) and processes this into structured KPIs, alerts and workflows accessed through cloud dashboards, CSV exports, APIs and plug‑ins. Customers typically license specific modules—price intelligence, retail intelligence, market (digital shelf) intelligence and MAP monitoring—on multi‑year contracts tied to catalogue size, geography, channels covered and data refresh frequency.

Value is created by reducing manual data collection, improving pricing and promotion decisions, enforcing MAP policies and improving in‑store execution, which in turn support revenue growth and margin protection for retailers and brands. Acquisitions such as crowdsourced in‑store data apps extend data coverage and regional reach, reinforcing the defensibility of the data asset and enabling cross-sell across the product suite.

Wiser Solutions, Inc. is a United States-based retail and e‑commerce analytics provider formed from the merger of Quad Analytix and Mobee. It offers cloud-based tools for price monitoring and optimisation, digital shelf and market intelligence, in‑store retail execution data, and automated enforcement of minimum advertised price (MAP) policies, delivered via dashboards, exports and APIs.

The company sells primarily to retailers, brands, manufacturers and marketplace sellers that need competitive pricing data, digital shelf visibility and in‑store execution insights. Revenue comes from enterprise B2B software subscriptions to its modular intelligence platforms and APIs, supplemented by professional services for onboarding, integration and custom workflows. The acquisition of crowdsourcing app Snooper extends its in‑store data collection and APAC coverage.