Tenjin
Tenjin is a mobile attribution and analytics software for app growth teams.
Analyst Perspective
Tenjin is a private US software company providing mobile app measurement, attribution and marketing analytics tools for app developers, game studios, mobile publishers and user acquisition teams. Its core offering is a mobile measurement platform that combines attribution, cost aggregation, revenue analytics, cohort reporting and SKAdNetwork support, with adjacent products for managed data warehousing, fraud prevention, LTV prediction and workflow automation. The company makes money through SaaS subscriptions tied to its measurement platform and related analytics products. Its commercial positioning is built around transparent and relatively low-cost packaging, including a flat monthly plan and usage-based elements, aimed at mobile-first businesses that need to measure campaign ROI, optimise acquisition spend and connect monetisation outcomes back to media channels.
Analyst Signal Briefing
Updated: 29 Jun 2026Tenjin has expanded its measurement capabilities by becoming the first mobile measurement partner to support CloudX ad revenue attribution and launching a Model Context Protocol (MCP) server for direct data querying. Furthermore, the company was recently accepted into the Turkish Ministry of Trade’s incentive programme. This enables registered Turkish app developers to receive government reimbursements for using Tenjin’s services, supporting the company's expansion into the regional gaming and mobile application market.
Explorer Tier
Start exploring for free
Start with public company intelligence. Save companies, build your first watchlist, and unlock deeper strategic insights when you are ready.
- View public Company Profiles
- Save/watch companies
- Build your first Watchlist
- Access additional market signals
Key insights about Tenjin
Category Differentiation
Tenjin is a mobile measurement and analytics software vendor, not a mobile ad network, DSP or consumer app. It is best understood as an MMP and app growth analytics platform competing with other attribution providers.
Tenjin: About
Tenjin operates a B2B SaaS model focused on mobile app marketing measurement. It creates value by centralising attribution, campaign cost data, monetisation analytics and predictive reporting into a single platform, reducing the need for multiple vendors or internal data engineering. Customers use the platform to measure installs, in-app events, ad revenue and LTV across acquisition channels, while Tenjin monetises that workflow through subscription plans and enterprise contracts.
How Tenjin Works & Monetises
Business model analysis and core revenue streams
Tenjin uses a SaaS subscription model with transparent packaging. The product set is anchored by a flat monthly plan that includes core functionality, supplemented by a free tier with capped usage and usage-based pricing beyond included attribution volumes. Enterprise customers are likely monetised through custom-priced contracts that include lower per-conversion rates, support and consulting-style onboarding. Revenue therefore comes mainly from software subscriptions, with some variable usage-based economics layered onto the core platform.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Recent Signals (Tenjin)
Tenjin’s MCP Server: Query Your Data Directly
Most developers and mobile marketers already use AI in their day-to-day workflows. Some developers...
Read original sourceTenjin is the First MMP to Support CloudX Ad Revenue Attribution
Tenjin now supports CloudX ad mediation revenue, making Tenjin the first mobile measurement partner to offer CloudX attribution for mobile publishers.
Read original sourceTenjin Is Now Part of Türkiye’s Government Incentive Program
We’re excited to share that Tenjin has officially been accepted into the Turkish Ministry of Trade’s incentive program. Studios and app companies in gaming and non-gaming, with a registered Turkish entity may now be eligible for government reimbursement when working with Tenjin.
Read original sourceTenjin: Frequently Asked Questions
What is Tenjin?
Tenjin is a B2B software company that provides mobile attribution, measurement and app growth analytics tools.
Who uses Tenjin?
It is used by mobile app developers, game studios, publishers, user acquisition teams, analysts and monetisation managers.
How does Tenjin make money?
Tenjin makes money mainly through SaaS subscriptions, with flat monthly pricing, usage-based elements and custom enterprise plans.
Company Facts
- Founded
- 2014
- Headquarters
- United States
- Core Segment
- AdTech Vendor
- Company Size
- 10–49
- Official Link
- tenjin.com