RTB House

RTB House creates value by helping advertisers improve conversion, return on ad spend and audience quality through automated programmatic buying and personalised creative optimisation. It monetises this through managed-service campaign spend, performance-linked media fees and a self-service buying layer for e-commerce advertisers, combining software, optimisation and media execution within one commercial model.

RTB House is a Polish advertising technology company focused on programmatic media buying for performance and branding campaigns. Its core business is a proprietary demand-side platform that uses deep learning models to buy, target and optimise display, video and commerce-oriented advertising across web and in-app inventory. The company sells primarily to advertisers, e-commerce brands, app marketers and agencies, and it also offers a self-service platform through rtb.com for smaller brands and agencies that want direct campaign control.