releva.nz
Automated retargeting platform for e-commerce merchants.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- releva GmbH
- Entity type
- COMPANY
- Founded
- 2015
- Headquarters
- Feilnerstr. 10, 10969 Berlin, Germany
- Company size
- <10
- Market role
- AdTech Vendor
- Official website
- releva.nz
What releva.nz does
The company sells B2B advertising software that automates campaign setup, creative generation, budget control and optimisation for e-commerce advertisers. It creates value by connecting directly to a merchant's shop data and product feed, then using automation to buy and optimise advertising inventory across external networks. Revenue is earned from both platform access and a take-rate on advertising spend flowing through the system.
Category differentiation
This is an e-commerce advertising automation platform, not a consumer shopping site or a general-purpose AI model provider. It competes more closely with retargeting and programmatic commerce ad platforms than with broad CRM or CMS tools.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
releva.nz is a German AdTech software company operating as releva GmbH. It provides a self-serve automated advertising platform for e-commerce merchants and webshop operators, focused on retargeting and dynamic product advertising. The platform connects to online shops via plugin and product catalogue feeds, automatically creates ads, and optimises campaigns across multiple external ad networks and publisher inventory. The business generates revenue through a hybrid model combining recurring software subscription fees with commissions on media spend. Its customers are businesses rather than consumers, specifically online retailers seeking automated display, native and video advertising without building an in-house programmatic buying function.
Business model & monetisation
releva.nz uses a hybrid monetisation model. It charges recurring SaaS subscription fees through tiered monthly plans and also earns a percentage commission on media spend managed through the platform. This structure combines software revenue with transaction-linked advertising revenue, aligning commercial upside with customer campaign activity.
- Platform subscriptions
- Tiered monthly SaaS fees
- Advertising spend commissions
- Percentage take-rate on managed media spend
- Entry plan with no monthly fee
- Commission-led customer acquisition
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about releva.nz
What is releva.nz?
releva.nz is a German B2B advertising platform that automates retargeting and dynamic product advertising for e-commerce merchants.
Who uses releva.nz?
Its users are webshop operators, online retailers and other e-commerce businesses that want automated campaign management across external ad networks.
How does releva.nz make money?
It makes money through a hybrid model of monthly SaaS subscription fees and commissions on advertising spend managed through the platform.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
Continue your research on releva.nz
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.