Nordic Data Resources (NDR)
Privacy-compliant audience data for programmatic advertising activation.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Nordic Data Resources AS
- Entity type
- COMPANY
- Founded
- 2015
- Company size
- 10–49
- Market role
- Data Provider / Broker
- Official website
- nordicdataresources.com
What Nordic Data Resources (NDR) does
NDR creates and distributes audience data assets that buyers use to improve ad targeting and campaign planning. It creates value by aggregating large-scale geo, behavioural and classification datasets, packaging them into ready-to-activate or bespoke segments, and making those segments available through existing programmatic buying infrastructure rather than operating its own DSP.
Category differentiation
Nordic Data Resources is a B2B audience data and segmentation provider, not a DSP, consumer app or full-service media agency. Its core role is supplying privacy-compliant audience data for activation through other programmatic platforms.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Nordic Data Resources (NDR) is a B2B audience data provider serving the programmatic advertising market. Its product set centres on geo-targeted, behavioural and curated audience segments, plus supporting unstructured data assets and segmentation taxonomies, which advertisers, agencies, DSP users and data teams can activate across major demand-side platforms and related data marketplaces. The company positions its offering around privacy-compliant, cookieless and location-first targeting rather than consumer-facing media or software.
Business model & monetisation
The company monetises through data licensing and usage-based activation of audience segments within programmatic ecosystems. Revenue comes from access to pre-built and custom audience segments, partner distribution through DSPs and data platforms, and recurring spend tied to ongoing segment activation or licensing agreements rather than end-user subscriptions.
- Audience segment activation via programmatic platforms
- Usage-based data fees embedded in campaign activation
- Custom geo and bespoke audience segment creation
- Project-based or premium licensing
- Pre-built audience catalogues and packaged segment libraries
- Data licensing
- Unstructured data access for modelling and enrichment
- Licensing or data delivery agreements
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Nordic Data Resources AS
IAB vendor record: 1332
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 3, 4, 5, 6, 7, 8, 9, 10
- Declared feature IDs
- 1, 2, 3
- Declared special purpose IDs
- 1, 3
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Nordic Data Resources (NDR)
What is Nordic Data Resources?
Nordic Data Resources is a B2B audience data provider that offers geo, behavioural and other privacy-compliant audience segments for programmatic advertising.
Who uses Nordic Data Resources?
Its users are advertisers, media agencies, trading desks, DSP buyers, campaign planners and data teams that need audience targeting data.
How does Nordic Data Resources make money?
It makes money by licensing audience data and charging for activation and use of pre-built or custom segments through programmatic platforms and data partners.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
13 publicly documented primary sources and citations linked across the market graph.
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