Mega Rewards
SDK-free in-game CPA monetisation platform for mobile publishers and advertisers.
Available information varies by company and source.
Profile record updated:
Company facts
- Entity type
- COMPANY
- Founded
- 2024
- Headquarters
- Spain
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- trofeo.io
What Mega Rewards does
Mega Rewards operates as an adtech intermediary in mobile gaming. It provides publishers with a monetisation layer for rewarded placements and gives advertisers access to performance inventory on a CPA basis. Value is created by matching curated advertiser demand with publisher traffic, reducing integration friction through an API-first setup, and providing reporting and control features that support campaign performance and user experience.
Category differentiation
Mega Rewards is not a consumer loyalty app or cashback rewards programme. It is a B2B mobile ad monetisation and performance advertising platform focused on in-game and app environments.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Mega Rewards is a Spain-based mobile advertising platform focused on in-game monetisation and performance marketing. Its product connects mobile game developers and app publishers with a curated pool of advertisers, using rewarded and related performance-led ad formats delivered through an SDK-free API integration. The platform sits between advertiser demand and publisher supply, helping publishers generate revenue while giving advertisers CPA-based access to mobile gaming audiences. The company makes money primarily by taking a margin on performance advertising spend, paying publishers for completed outcomes while charging advertisers for conversions such as installs or sign-ups. Its direct customers are businesses rather than consumers: mobile game studios, app publishers, performance marketers and user acquisition teams.
Company news briefing
Briefing updated:
Mega Rewards has formalised its leadership structure, appointing Co-CEOs Adam Jaffe and Andrew McDermott, alongside CTO Alex Ramirez and CRO Kim Carlson. Additionally, the organisation has updated its strategic terminology, transitioning from ‘Milestone Marketing’ to ‘Victory Marketing’ to describe its commercial approach. These updates establish a clear executive framework and refined branding for the company’s go-to-market methodology.
Business model & monetisation
The core monetisation model is performance-based advertising. Advertisers are charged on a CPA basis for completed actions such as installs, sign-ups or other conversions, and Mega Rewards likely retains a spread or take-rate between advertiser spend and publisher payouts. Publisher monetisation is tied to rewarded placements and conversion-driving engagement units. There is no clear evidence of a standalone subscription fee, so revenue is best characterised as transaction-driven media margin rather than pure SaaS licensing.
- CPA advertiser spend margin
- Media Arbitrage
- Publisher monetisation take-rate
- Percentage Take-Rate
- Reporting and analytics functionality
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Mega Rewards
What is Mega Rewards?
Mega Rewards is a B2B in-game monetisation and performance advertising platform that connects mobile publishers with advertisers through rewarded, CPA-led campaigns.
Who uses Mega Rewards?
Its users are mobile game developers, app publishers, advertisers, performance marketers and user acquisition teams seeking gaming inventory and rewarded monetisation.
How does Mega Rewards make money?
It appears to earn revenue mainly by taking a margin or platform take-rate on CPA campaign spend flowing between advertisers and publishers.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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