justDice
Rewarded mobile gaming publisher monetising player acquisition for developers.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- justDice GmbH
- Entity type
- COMPANY
- Founded
- 2016
- Headquarters
- An der Alster 42, 20099 Hamburg
- Company size
- 10–49
- Market role
- Publisher & Media Owner
- Official website
- justdice.io
What justDice does
justDice operates a two-sided rewarded gaming model. On the demand side, it partners with third-party game developers that pay for user acquisition and downstream player engagement. On the supply side, it operates a portfolio of proprietary mobile apps that attract consumers with free-to-play experiences and real-world rewards. Value is created by aggregating large volumes of mobile gaming users, directing them into partner titles, measuring gameplay actions, and converting those actions into performance-based revenue from developers.
Category differentiation
justDice is not a game development engine, ad network, or standalone mobile game studio. It is a rewarded gaming app publisher that acquires and routes users into third-party games.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
justDice GmbH is a Hamburg-based mobile gaming publisher and app operator focused on rewarded gaming applications. It builds and runs consumer-facing apps that let users discover and play third-party mobile games, track gameplay activity, and redeem points for cash, gift cards, or vouchers. The company sits between mobile gamers and third-party game developers, combining app publishing, audience aggregation, and incentivised engagement mechanics. The company generates revenue by delivering engaged players to external game developers and taking a fee for that user acquisition and engagement activity, while sharing part of that fee with end users as rewards. Its direct customers are game developers and mobile advertisers seeking scalable, performance-oriented player acquisition and retention outcomes. Its end users are consumers, but its commercial model is B2B monetisation wrapped in a B2C app experience.
Business model & monetisation
justDice monetises primarily through performance-based fees paid by third-party game developers for delivering engaged players into partner games. Commercially, this functions like an affiliate-style user acquisition model tied to installs, gameplay time, milestones, and other in-app actions. Secondary monetisation comes from in-app advertising and in-app purchases within its app portfolio. A share of developer-funded revenue is passed through to users as cash or voucher rewards to maintain engagement and retention.
- Developer-paid user acquisition and engagement fees
- Service Fee
- In-app advertising
- Ad-Supported
- In-app purchases
- Pay-per-Use
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Working Student/Intern – Marketing(Intern) | Marketing | Hamburg, Germany | |
| Backend Developer – Golang(Mid-Level) | Engineering | Hamburg, Germany |
Explore company relationships
Questions about justDice
What is justDice?
justDice is a mobile gaming publisher that operates rewarded apps where users play games and redeem rewards such as cash, gift cards, and vouchers.
Who uses justDice?
Mobile game developers use justDice to acquire engaged players, while consumers use its apps to discover games and earn rewards.
How does justDice make money?
justDice earns fees from third-party game developers for delivering engaged players and also generates secondary revenue from in-app advertising and purchases.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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