IDC

IDC operates an information services and advisory business focused on the global information technology market. It aggregates, structures and maintains proprietary datasets on technology markets, vendor shares and spending, and combines these with analyst research and benchmarking capabilities. Value is created by reducing information asymmetry for technology vendors, enterprise IT buyers, investors and advisers through consistent taxonomies, longitudinal data and comparative assessments. The data and research are packaged into syndicated subscription products, interactive data platforms and formal vendor‑assessment frameworks, which serve as reference points for strategic planning, competitive positioning and sourcing decisions. Additional value is created through bespoke advisory and consulting engagements, where analysts apply these datasets and frameworks to client‑specific questions, and through events that convene market participants.

International Data Corporation (IDC) is a United States–based technology market‑intelligence and advisory firm, owned by International Data Group and ultimately by Blackstone. It focuses on the information technology sector, providing syndicated market data, vendor assessments, benchmarking and advisory services, as well as related events.

IDC generates revenue primarily from subscription access to its syndicated data products (such as market trackers, spending guides and interactive data tools), research report sales and licensing for external use, bespoke advisory and consulting work, and sponsorships and tickets for industry events. Its paying customers are technology vendors, channel partners, enterprises buying IT, financial institutions and consultancies that rely on structured market data and benchmarking to support strategy, investment and procurement decisions.