Gravitec
Gravitec is a web push notification automation software for publishers and marketers.
Analyst Perspective
Gravitec is a Ukrainian B2B SaaS company that provides a web push notification platform for websites and digital businesses. Its software helps customers collect browser push subscribers and run automated campaigns such as RSS-to-push, drip sequences, triggered messages and segmented notifications. The platform is positioned for non-technical users but also offers API and SDK access for more advanced deployments. The company makes money primarily through subscription plans tied to subscriber volume and feature access, with unlimited notifications included across paid tiers. Its customer base spans publishers, media sites, e-commerce businesses, SaaS companies and digital marketers. A secondary revenue layer comes from Gravitec AI, an add-on for generating push notification copy, sold through generation-based pricing.
Analyst Signal Briefing
Updated: 3 Jul 2026Gravitec has expanded its workforce to over 50 professionals across Ukraine and Poland, reinforcing its regional presence and its status as Kyivstar’s exclusive push notification provider. To simplify technology adoption, the company has launched a WordPress plugin that enables automated subscriber collection with minimal installation requirements. These developments illustrate Gravitec’s strategy to scale its internal infrastructure whilst lowering technical barriers for website integration.
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Key insights about Gravitec
Category Differentiation
This company is a B2B browser push notification software vendor, not a general advertising network or a consumer messaging app. It is closer to web push automation platforms than to broad email marketing suites or foundational AI model providers.
Gravitec: About
Gravitec operates a subscription software model centred on owned-channel messaging. It provides hosted browser push notification infrastructure, campaign automation, segmentation, analytics and integrations to business customers that want to convert website visitors into subscribers and re-engage them without relying solely on email or paid media. Value is created by reducing campaign setup time, automating recurring messaging workflows and improving click-through performance through segmentation and AI-assisted copy generation.
How Gravitec Works & Monetises
Business model analysis and core revenue streams
Gravitec monetises mainly through SaaS subscriptions priced by subscriber volume tier and feature access. It uses a freemium entry point, then charges fixed recurring fees for higher tiers while including unlimited notifications across paid plans. Additional revenue comes from premium capabilities such as API access and from the Gravitec AI add-on, which is priced separately using generation quotas. Annual billing discounts and promotional deals appear to support conversion and retention.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Media Channel
Recent Signals (Gravitec)
WordPress plugin is available now
Breaking news: WordPress plugin is available now. Want to connect a website? Time to install is less than one minute. Your website will collect subscribers right after plugin installation. Install it in a few clicks and with no programming required!
Read original sourceWordPress plugin is available now
Breaking news: WordPress plugin is available now. Time to install is less than one minute. Your website will collect subscribers right after plugin installation. Install it in a few clicks and with no programming required!
Read original sourceGravitec Company: Our Mission, Team & Vision | Push Notification Experts | Gravitec
Gravitec has expanded its team to over 50 professionals and has pioneered push notification technology in Ukraine and Poland. The company has also won several startup competitions and continues to serve as Kyivstar's exclusive provider for push notification technology.
Read original sourceGravitec: Frequently Asked Questions
What is Gravitec?
Gravitec is a B2B SaaS platform for collecting browser push subscribers and automating web push notification campaigns.
Who uses Gravitec?
Its users are businesses such as publishers, media sites, e-commerce companies, SaaS teams, marketers and editors running website-based engagement campaigns.
How does Gravitec make money?
It generates revenue from recurring software subscriptions priced by subscriber tiers and features, plus paid add-ons such as AI text generation.
Company Facts
- Founded
- 2014
- Headquarters
- Ukraine
- Core Segment
- AdTech Vendor
- Company Size
- 50–200
- Official Link
- gravitec.net
