Influencer Marketing & Talent Discovery · AdTech Vendor · MarTech Vendor
Gamesight
Gaming marketing measurement software and creator campaign services.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Gamesight Inc
- Entity type
- COMPANY
- Founded
- 2015
- Company size
- 50–200
- Market cluster / sector
- Influencer Marketing & Talent Discovery
- Market role
- AdTech Vendor · MarTech Vendor
- Official website
- gamesight.io
What Gamesight does
Gamesight combines a software platform with managed services. The software side provides measurement and attribution infrastructure for game marketers, creating value through campaign tracking, analytics, data integrations and reporting. The services side uses creator discovery, campaign operations and research workflows to execute influencer and creator-led programmes for game publishers. This hybrid model allows the company to monetise both recurring platform usage and hands-on service delivery.
Category differentiation
Gamesight is not a game publisher, game studio or consumer gaming platform. It is a B2B marketing technology and services company focused on measurement, creator campaigns and research for game companies.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Gamesight is a private gaming-focused marketing technology company that sells measurement software and managed creator marketing services to game publishers, developers and user acquisition teams. Its core platform is built around attribution, marketing measurement, ROAS analysis and campaign reporting for PC, console and web-based games, while its services business runs influencer campaigns, creator programmes and creator-led playtests. The company generates revenue through a hybrid model: enterprise SaaS licensing for its Measurement product and service fees tied to campaign execution, programme management and research engagements. Its customers are businesses in the games industry rather than end consumers, with the product set designed to help publishers understand acquisition performance, manage creator relationships and connect marketing activity to installs, purchases and in-game outcomes.
Business model & monetisation
Gamesight uses a hybrid monetisation model. Its Measurement product is sold as enterprise SaaS, likely through subscription contracts shaped by deployment model, data usage, integrations and support scope. Its Creator Marketing, Creator Programs and Creator-Led Playtests offerings are monetised through managed-service fees, retainers and project or campaign-based charges linked to execution scope and campaign budgets.
- Measurement platform licensing
- SaaS / software subscription
- Creator marketing campaign execution
- Service fee / retainer
- Creator programme management
- Service fee / retainer
- Creator-led playtesting and research
- Project-based service fee
Products & capabilities
No products with linked sources are available in this view.
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Gamesight Inc
IAB vendor record: 1055
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 7
- Declared feature IDs
- 1, 2, 3
- Declared special purpose IDs
- 2, 3
Competitors & alternatives
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Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Gamesight
What is Gamesight?
Gamesight is a gaming-focused B2B company that provides marketing measurement software and managed creator marketing services for game publishers and developers.
Who uses Gamesight?
Its users are game publishers, developers, user acquisition teams, growth marketers and community teams that need attribution, creator campaign management and playtesting support.
How does Gamesight make money?
It makes money through enterprise SaaS subscriptions for its measurement platform and through service fees, retainers and project-based charges for creator campaigns, programmes and playtests.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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