Gamelight
Gamelight is a rewarded mobile game user acquisition platform for high-value players.
Gamelight operates in the AdTech Vendor segment.
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Distinction
Gamelight is a B2B mobile gaming user acquisition platform, not a consumer game studio or a general-purpose gaming app. It should also be distinguished from broader mobile ad networks by its rewarded, post-install, gaming-focused acquisition model.
- Founded
- Unknown
- Headquarters
- Mönkedamm 11, 20457 Hamburg, Germany
- Core Segment
- AdTech Vendor
- Company Size
- Unknown
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Gamelight
Gamelight: About
Gamelight operates a B2B adtech platform for mobile game user acquisition. It creates value by matching advertisers with rewarded acquisition inventory and optimising campaign delivery towards post-install quality signals such as engagement, retention, and monetisation. The company sits between game advertisers and mobile media supply, using optimisation software and campaign controls to improve advertiser outcomes while capturing revenue from managed media spend.
Products & Services in Categories
Verified structural categorizations from the graph
Technology
Media Channel
Ad Format
Gamelight: Market Position
Gamelight is a German mobile advertising technology company focused on user acquisition for mobile games. Its core product is a rewarded user acquisition platform that helps game developers, publishers, and performance marketing teams acquire players based on post-install engagement and downstream monetisation outcomes rather than simple install volume. The platform includes targeting, campaign management, real-time optimisation, behavioural analysis, and a self-serve dashboard.
The company makes money from advertiser spend placed through its platform, most likely on a performance-driven basis tied to rewarded campaigns, engagement quality, and return on ad spend. Its customers are businesses in the mobile gaming ecosystem, particularly studios and publishers seeking high-value users, improved retention, and stronger lifetime value from paid acquisition.
Gamelight: Frequently Asked Questions
What is Gamelight?
Gamelight is a mobile advertising platform that helps game companies acquire users through rewarded, post-install-focused campaigns.
Who uses Gamelight?
Mobile game developers, publishers, user acquisition managers, and performance marketing teams use it to run growth campaigns.
How does Gamelight make money?
It earns revenue from advertiser budgets spent on rewarded user acquisition campaigns, likely through performance-based pricing and media margin.
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