EVADAV Traffic Group

EVADAV operates a two-sided advertising marketplace. On one side, it attracts advertisers, affiliates and media buyers seeking scalable performance traffic across web and in-app environments. On the other, it aggregates publisher and partner inventory that can be monetised through multiple ad formats. EVADAV creates value by matching demand and supply, providing targeting, bidding, reporting and API-based automation, then earning a margin or take-rate between advertiser spend and publisher payouts, alongside partner revenue-share arrangements.

EVADAV Traffic Group is a Cyprus-based performance advertising business operating a self-serve ad network for advertisers, affiliates, media buyers and publishers. Through the EVADAV platform, buyers can launch campaigns, target audiences by device and geography, bid for traffic and monitor results in real time, while publishers and app owners can monetise inventory across formats such as in-page, popunder, push and native.

The company makes money by intermediating advertising demand and supply across web and mobile channels. Its model combines advertiser spend, auction-based bidding, and publisher or partner payout arrangements including revenue share and CPC-based integrations. The platform also exposes API-based programmatic connectivity, indicating that EVADAV functions as both an execution layer for performance marketers and a monetisation layer for publishers and traffic partners.