Epom
White-label ad server and DSP for digital advertising operations.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- EPOM SERVICES LTD
- Entity type
- COMPANY
- Founded
- 2011
- Headquarters
- 79 Spyros Kyprianou Avenue, Protopapas Building, 2nd floor office 201, 3076 Limassol, Cyprus
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- epom.com
What Epom does
Epom creates value by providing proprietary adtech infrastructure that customers can use to run campaign delivery, reporting, targeting and programmatic buying without building those systems internally. Its model combines software licensing and hosted platform access with usage-based commercial scaling, particularly around impressions served and enterprise deployment requirements. White-label capabilities increase the value proposition for ad networks, agencies and media businesses seeking their own branded stack.
Category differentiation
Epom is an adtech software vendor, not a media agency, publisher or consumer media platform. It should be understood as infrastructure for ad serving and programmatic buying rather than a walled-garden ad platform.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Epom is a Cyprus-based adtech company that develops and sells advertising infrastructure software for businesses running digital media operations. Its core products include a hosted ad server for managing and delivering campaigns across web, mobile and video, and a demand-side platform for programmatic media buying across multiple supply sources. A recurring theme in its offering is white-label deployment, allowing customers to operate branded advertising systems using Epom’s underlying technology.
Company news briefing
Briefing updated:
Building on the recent rollouts of Epom DSP 8.8 and 8.9—which introduced guided, five-step flows and goal-based campaign setup—Epom has advanced its ad server capabilities. Release 151 enables inventory monetisation through Prebid header bidding ahead of Google Ad Manager, while expanded Google IMA and Open Measurement integrations bring improved video viewability reporting and VAST 2.0 to 4.3 validation.
Business model & monetisation
Epom monetises mainly through SaaS-style platform fees that scale by usage, especially impression volumes and traffic tiers. Its Ad Server uses tiered pricing with entry-level monthly plans and enterprise pricing for larger customers. Additional monetisation comes from white-label licensing, custom integrations, advanced analytics, premium support and negotiated enterprise DSP contracts. The DSP may also include transaction-linked economics or margin on programmatic buying in some customer arrangements.
- Ad server platform subscriptions
- Tiered SaaS pricing based on impressions and feature access
- DSP enterprise contracts
- Platform subscription and negotiated enterprise licensing
- White-label licensing
- Additional licensing and deployment fees
- Premium support and customisation
- Service-linked fees attached to enterprise accounts
- Programmatic buying economics
- Usage-linked or transaction-linked margin on DSP activity
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Epom
IAB vendor record: 849
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 7
- Declared feature IDs
- 1
- Declared special purpose IDs
- 2
- Indexed sellers.json entries
- 35 · epom.com
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Release 151: Epom Ad Server Now Sells Through Header Bidding
Recorded impact score: 4/5
Epom Ad Server now sells your inventory through Prebid, ahead of Google Ad Manager. One line item, one script, five ways to integrate.
Epom DSP 8.9: Set Your Goal, Let Epom Optimize The Rest
Recorded impact score: 3.5/5
Epom DSP 8.9 adds goal-based campaign setup (awareness, visits, conversions) and unifies analytics, budgets, and capping on billable events. Try Epom free.
Google IMA Now Reports Your Video Viewability in Epom Ad Server
Recorded impact score: 5/5
Video viewability now works on Google IMA and Open Measurement players, VAST 2.0 to 4.3 are all served and validated, and broken tags are fixed.
Epom DSP 8.8: Launch Programmatic Campaigns in 5 Guided Steps
Recorded impact score: 3.5/5
Epom announces DSP 8.8 with a rebuilt five-step campaign setup flow, quick-launch wizard, and in-flow audience, budget, and traffic controls. Also new on the blog: a guide to programmatic advertising for small businesses.
Top 10 AdRoll Alternatives for Retargeting in 2026
Recorded impact score: 1/5
Compare AdRoll alternatives for agencies and SMBs. Learn how to avoid the reseller tax and gain log-level data with Epom.
Explore company relationships
Questions about Epom
What is Epom?
Epom is a private adtech company that provides ad serving and programmatic buying software, including a white-label ad server and DSP.
Who uses Epom?
Its users are business customers such as publishers, advertisers, ad networks, agencies, media buyers and ad operations teams.
How does Epom make money?
It makes money through subscription-style platform fees, usage-based pricing, enterprise contracts, white-label licensing and related add-ons.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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