Dstillery

Dstillery operates a B2B adtech model that combines software access with licensable audience data and predictive modelling. It creates value by turning first-party, behavioural, search and retail-intent signals into targetable audience segments, then connecting those segments to buying platforms used by agencies and advertisers. The business benefits from being embedded in campaign planning and activation workflows, where customers use the platform repeatedly for audience discovery, custom modelling, analysis and deployment.

Dstillery is a privately held US advertising technology company focused on audience data, predictive modelling and programmatic activation. Its products help advertisers, media agencies and programmatic buying teams build, analyse and activate custom and pre-built audiences across major DSPs and related activation platforms, particularly for display, video, CTV, in-app and some retail-media-adjacent use cases.

The company makes money through a mix of enterprise platform access and usage-based monetisation tied to audience data and activation. Its core value proposition is to shorten the workflow from audience discovery to deployment, using proprietary AI-driven modelling, first-party data onboarding, lookalike creation and audience insights within self-serve and agent-assisted interfaces.