Dealer Teamwork

The company operates a hybrid software‑plus‑services business model centred on a patented vehicle merchandising and marketing automation platform. It integrates real‑time inventory, pricing and incentive data to automatically generate offer‑driven content, landing pages and compliant creative assets, which are deployed across paid and owned channels. Analytics capabilities consolidate performance reporting for optimisation.

Value is created by reducing manual work in automotive merchandising and advertising, improving consistency of offers and compliance, and providing clearer campaign performance insights. The software platform is commercially packaged together with ongoing account management and media execution, positioning the business as both a technology provider and a managed digital marketing partner for automotive retailers.

Dealer Teamwork is a United States–based SaaS and services provider focused on digital marketing for the retail automotive sector. It offers a patented vehicle merchandising and marketing platform that automates the creation and distribution of payment‑based offers and advertising assets across digital channels, supported by integrated analytics.

The company sells mainly to automotive dealerships and dealer groups that want to improve online merchandising and paid media efficiency. Revenue comes from tiered packages that bundle access to its platform with managed media and account services, including one‑off set‑up fees and ongoing media management fees tied to advertising spend and selected package level.