Cuebiq

The company operates a data and analytics business built around consented, de-identified location signals collected via SDK integrations. These signals are normalised, aggregated and exposed through a cloud data platform, APIs, SaaS interfaces and packaged datasets. Value is created by transforming raw mobility signals into privacy-safe visitation metrics, behavioural audiences and measurement outputs that support marketing, retail and analytical decision-making.

Revenue is generated through multiple B2B channels: enterprise SaaS access to analytics and reporting tools, subscription or usage-based access to datasets via platforms such as AWS Data Exchange, direct data licensing agreements for custom or large-scale mobility datasets, and fees for audience activation and managed measurement projects. The company also uses a consultative sales approach, tailoring data access and service levels to the specific needs and scale of each client rather than offering fixed self-serve consumer plans.

Cuebiq is a United States-based location data and analytics provider focused on human mobility information. It operates a cloud data platform, SDK infrastructure and software-as-a-service tools that ingest consented, de-identified location signals and convert them into privacy-safe visitation, audience and footfall analytics. The company sells these outputs to organisations that need real-world mobility data for advertising measurement, audience targeting, site evaluation and broader research use cases.

Revenue comes from enterprise data access, SaaS subscriptions, dataset licensing and managed services. Products include a data platform for building custom solutions, pre-built and custom audience segments that can be activated through DSPs/DMPs, visitation intelligence datasets distributed via cloud marketplaces, offline attribution and footfall measurement, and a SaaS reporting layer. Customers are primarily brands, retailers, media agencies, data buyers, research institutions and public-sector or analytical teams that pay for access to datasets, APIs, SaaS tools and managed analytics services.