Cloutboost
Gaming-focused influencer marketing platform and agency for publishers.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Concept Laboratory LLC
- Entity type
- COMPANY
- Founded
- 2016
- Headquarters
- 545 Meridian Ave Ste D, #59813, San Jose, CA 95126
- Company size
- 10–49
- Market role
- Agency & Consultancy
- Official website
- cloutboost.com
What Cloutboost does
Cloutboost operates a hybrid B2B model combining software, data, and agency services. It creates value by maintaining a large gaming-focused creator dataset, packaging that data into a client portal for campaign discovery and management, and supplementing the software with managed execution services for influencer marketing, retargeting, and PR. This allows customers to either self-serve parts of the workflow or outsource campaign delivery to Cloutboost’s team.
Category differentiation
Cloutboost is a gaming-focused influencer marketing platform and agency, not a consumer creator app or a general-purpose ad network. It is distinct from broad influencer marketplaces by centring on game marketers, creator data, and managed campaign execution.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Cloutboost is a US-based gaming marketing specialist operating under the legal entity Concept Laboratory LLC. It provides a proprietary influencer marketing platform, a gaming-focused influencer database, and managed services spanning influencer campaign execution, retargeting, and public relations. The business is positioned around helping video game publishers, studios, and gaming marketers identify relevant creators, manage campaigns, and measure campaign outcomes. The company generates revenue through a hybrid model of software subscriptions, pay-as-you-go data sales, and custom-priced service engagements. Its customers are primarily business buyers in the games sector rather than consumers, with value created through a specialised gaming creator dataset, workflow tooling, and hands-on campaign management.
Business model & monetisation
Cloutboost monetises through three main mechanisms: recurring SaaS subscription fees for access to its portal, pay-as-you-go sales of gaming influencer contact and data assets, and custom service fees for managed influencer marketing, retargeting, and PR engagements. Enterprise and campaign-based work is likely priced through bespoke quotes tied to scope, outreach volume, and performance objectives.
- Portal subscriptions
- Software Subscription
- Gaming influencer email list sales
- Pay-per-Use
- Managed influencer marketing services
- Service Fee
- Retargeting and paid media services
- Service Fee
- Public relations services
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Cloutboost
What is Cloutboost?
Cloutboost is a B2B gaming marketing company that provides influencer marketing software, creator data products, and managed campaign services.
Who uses Cloutboost?
Its users are mainly video game publishers, studios, game marketing teams, PR teams, and brand marketers running gaming-focused creator campaigns.
How does Cloutboost make money?
It earns revenue from software subscriptions, pay-as-you-go influencer data sales, and custom-priced managed services such as influencer campaigns, retargeting, and PR.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
15 publicly documented primary sources and citations linked across the market graph.
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