Climaty AI
Carbon-aware adtech platform for measuring and buying lower-emission media.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- CLIMATY.AI TECHNOLOGIES PRIVATE LIMITED
- Entity type
- COMPANY
- Founded
- 2025
- Headquarters
- United Arab Emirates
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- climaty.ai
What Climaty AI does
Climaty AI combines B2B SaaS with adtech transaction economics. It sells software for emissions measurement, campaign automation, and reporting to advertisers and agencies, while also operating a programmatic buying product that can monetise through spend-based fees or media margins. A further value layer comes from offsetting workflows that connect measured campaign emissions to verified climate projects and compliance-ready certification.
Category differentiation
Climaty AI is not a foundational LLM provider or a general ESG consultancy. It is a B2B adtech and marketing software company focused on emissions measurement, programmatic buying, and campaign automation for digital advertising.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Climaty AI is a UAE-based adtech and software company focused on helping advertisers and agencies measure, manage, and reduce the carbon impact of digital advertising. Its product suite includes a carbon measurement and analytics platform for campaign emissions tracking, a carbon-aware programmatic buying platform, an AI-driven campaign automation workspace, and an offsetting workflow tied to certified climate projects. Its customers are business users rather than consumers, particularly advertisers, media agencies, performance teams, CMOs, and sustainability functions. The company generates revenue through a hybrid model combining software subscriptions, media-spend-linked fees, and service or margin income from offsetting workflows. Its commercial positioning is differentiated by embedding sustainability data directly into campaign planning, optimisation, and reporting, rather than offering sustainability as a standalone reporting layer.
Company news briefing
Briefing updated:
Climaty AI has launched a new platform focusing on carbon measurement and Agentic AI automation to help brands optimise programmatic advertising performance and offset environmental impact. This product update follows the April 2026 appointment of Neel Pandya, formerly of L’Oréal and GroupM, as CEO and Founder. Notably, the company has recently restructured its corporate website, removing leadership biographies to focus exclusively on technical product features and emissions data.
Business model & monetisation
The company uses a blended monetisation model. Agentic AI is subscription-led with tiered SaaS pricing and enterprise plans. Measure is likely monetised through subscription and/or usage-based analytics tied to campaign volume, seats, or integrations. Programmatic+ likely earns revenue from media-spend-linked platform fees, take rates, or managed trading margins. Offset likely earns fees or margin on sourcing and administering certified carbon offsets and related reporting.
- Campaign automation software
- SaaS subscription tiers and enterprise plans
- Emissions measurement and analytics
- SaaS subscription and/or usage-based pricing
- Programmatic media buying
- Media-spend-linked fee or take-rate
- Carbon offset workflow
- Service fee or margin on offset procurement and certification
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Technology
Media Channel
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Climaty AI
What is Climaty AI?
Climaty AI is a B2B adtech and software company that helps advertisers and agencies measure campaign emissions, automate marketing workflows, buy media with carbon-aware logic, and offset campaign impact.
Who uses Climaty AI?
Its users are advertisers, media agencies, performance marketers, programmatic traders, CMOs, and sustainability teams managing digital media budgets.
How does Climaty AI make money?
It appears to earn from software subscriptions, media-spend-linked fees on programmatic buying, and fees or margin tied to offsetting and reporting services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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