BigMarker
B2B webinar, event and eLearning software for marketers and enterprises.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- BigMarker, LLC
- Entity type
- COMPANY
- Founded
- 2010
- Headquarters
- Chicago, IL
- Company size
- 50–200
- Market role
- B2B SaaS Provider
- Official website
- bigmarker.com
What BigMarker does
BigMarker operates a B2B SaaS model centred on webinar, event and learning infrastructure. Customers subscribe to the platform for hosting, registration, attendee engagement, data capture and integrations, then expand usage across business units, event types and customer lifecycle programmes. For larger organisations, BigMarker layers on managed services, enterprise support, governance and implementation assistance, increasing contract value and retention.
Category differentiation
BigMarker is a B2B webinar, event and learning platform, not a consumer social network or a general-purpose video meeting application. It competes more directly with webinar and event software vendors than with pure conferencing tools.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
BigMarker is a privately held US software company that provides a cloud platform for webinars, virtual and hybrid events, on-demand content and eLearning programmes. Its platform combines registration, attendee engagement, lead capture, CRM and marketing automation integrations, and post-event workflows for organisations running demand generation, customer marketing, training and professional education programmes. The company primarily sells to businesses and enterprise teams on a subscription basis, with additional revenue from enterprise contracts and managed services. Its value proposition is to unify event delivery, audience data capture and downstream marketing or learning workflows in one environment, rather than acting as a general consumer video-calling tool.
Business model & monetisation
The company monetises mainly through recurring SaaS subscriptions priced by attendee capacity, product access and feature depth. It also generates revenue from customised enterprise agreements, managed services and support packages. The platform includes ticketing and paid access capabilities for customers' own events, but BigMarker's direct revenue model is still principally software subscription plus enterprise service fees.
- Platform subscriptions
- Software Subscription
- Enterprise contracts
- Software Subscription
- Managed services and support
- Service Fee
- Customer event monetisation features
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about BigMarker
What is BigMarker?
BigMarker is a B2B cloud platform for webinars, virtual and hybrid events, on-demand content and eLearning programmes.
Who uses BigMarker?
It is used by marketing, demand generation, event, customer education and learning teams, especially within business and enterprise organisations.
How does BigMarker make money?
It primarily earns recurring subscription revenue from its software, with additional income from enterprise contracts and managed services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
12 publicly documented primary sources and citations linked across the market graph.
Continue your research on BigMarker
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.