Audience Solutions
Audience Solutions is a polish audience data platform for segmentation, activation and monetisation.
Audience Solutions operates in the AdTech Vendor segment.
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Distinction
This is a Polish audience data and DMP business, not a generic market research agency or a consumer-facing media brand. It should also be distinguished from broad global CDP vendors by its regional focus and programmatic audience monetisation orientation.
- Founded
- 2015
- Headquarters
- Aleje Ujazdowskie 13, 00-567 Warsaw, Poland
- Core Segment
- AdTech Vendor
- Company Size
- Unknown
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Audience Solutions
Audience Solutions: About
The business combines proprietary software with licensable data assets and managed analytics services. It creates value by collecting and structuring audience data, packaging it into usable segments, integrating those segments into external buying platforms, and enabling publishers or data owners to monetise their data. Enterprise clients can also license dedicated private deployments, while marketers and agencies can buy ready-made or custom segments and related analytical services.
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Audience Solutions: Market Position
Audience Solutions is a Polish adtech and data business that provides audience data management, segmentation, activation, and monetisation products for advertisers, agencies, publishers, and enterprise data owners. Its core offering is a proprietary DMP/CDP-style stack used to collect, aggregate, analyse, and segment user data, then activate those segments through integrations with programmatic buying platforms. It also offers private on-premises deployments for clients that need dedicated infrastructure and tighter control over first-party data.
Audience Solutions: Key Competitors & Alternatives
→ View full competitor landscapeAudience Solutions: Frequently Asked Questions
What is Audience Solutions?
Audience Solutions is a Polish adtech company that provides audience data management, segmentation, activation, and data monetisation products for advertisers, agencies, publishers, and enterprise data owners.
Who uses Audience Solutions?
Its products are used by advertisers, agencies, DSP traders, publishers, and enterprises that need audience segmentation, first-party data control, or data monetisation capabilities.
How does Audience Solutions make money?
It makes money through software licensing, private DMP deployments, sales of audience data segments, usage-based data monetisation models, and managed analytics or research services.
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