AntVoice
AntVoice is a open-web DSP for hybrid cookie and cookieless targeting.
Analyst Perspective
AntVoice is a French advertising technology company operating a proprietary demand-side platform for open-web programmatic advertising. Its current flagship product, Hybrid Pulse, combines cookie-based and cookieless signals to help advertisers and agencies run, target and optimise display-led campaigns in a post-cookie environment. The company makes money primarily by managing media spend through its DSP and likely taking a platform fee or margin on advertising spend. Its customers are advertisers, media agencies and digital marketing teams seeking open-web reach, audience targeting and campaign performance optimisation rather than consumer-facing services.
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Key insights about AntVoice
Category Differentiation
AntVoice is an adtech company operating a proprietary DSP for open-web media buying. It is not a consumer voice assistant, social platform or general AI model provider.
AntVoice: About
AntVoice develops and operates proprietary adtech infrastructure for programmatic media buying. It creates value by connecting advertisers and agencies to open-web inventory, applying hybrid targeting and optimisation logic, and improving campaign efficiency and addressability. Revenue is generated mainly from media spend flowing through the platform, with the company capturing a take-rate or trading margin tied to campaign execution and outcomes.
How AntVoice Works & Monetises
Business model analysis and core revenue streams
AntVoice monetises through a media spend-based DSP model. The most likely commercial mechanism is a percentage take-rate or margin on ad spend managed through Hybrid Pulse, potentially supplemented by campaign-performance-oriented commercial terms for specific engagements. The available product evidence does not support a pure consumer or subscription-led model.
Revenue Channels
Products & Services in Categories
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Media Channel
Recent Signals (AntVoice)
Changes in Company Leadership and Board Members
The current version of the webpage lists Alban Peltier as CEO & Co-Founder and Rodolphe Mirilovic as CTO & Co-Founder. Additionally, it introduces several investor partners including Laurent Delaporte, Michel Gotlib, Alexa Funès, and Olivier Guillaumin, indicating a potential change in board members or leadership structure.
Read original sourceAntVoice: Frequently Asked Questions
What is AntVoice?
AntVoice is a French adtech company that operates a proprietary DSP for open-web programmatic advertising, with a focus on hybrid cookie and cookieless targeting.
Who uses AntVoice?
Its direct customers are advertisers, media agencies and in-house marketing teams that buy and optimise programmatic campaigns on the open web.
How does AntVoice make money?
It primarily earns revenue from media spend flowing through its DSP, most likely via a percentage take-rate or trading margin tied to campaign execution.
Company Facts
- Founded
- 2007
- Headquarters
- AntVoice SAS – 28 Rue du Sentier – 75002 Paris – France
- Core Segment
- AdTech Vendor
- Company Size
- 10–49
- Official Link
- antvoice.com