Header Bidding & Supply Infrastructure · AdTech Vendor
Alkimi
Blockchain-based programmatic ad exchange with transparent, lower-fee media trading.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- XSM Limited (BVI)
- Entity type
- COMPANY
- Founded
- 2021
- Headquarters
- Trinity Chambers, PO Box 4301, Road Town, Tortola, British Virgin Islands
- Company size
- 50–200
- Market cluster / sector
- Header Bidding & Supply Infrastructure
- Market role
- AdTech Vendor
- Official website
- alkimi.org
What Alkimi does
Alkimi operates as an adtech marketplace and service provider. It creates value by connecting publishers' inventory with advertiser demand through a programmatic exchange, reducing supply-path intermediaries and exposing transaction records through an immutable ledger. Around that core exchange, it layers analytics products and buying services, and it extends monetisation into token-linked advertising finance through AdFi.
Category differentiation
Alkimi is not a DSP or a general-purpose blockchain company. It is primarily a programmatic advertising exchange and related tooling provider focused on the supply side and transaction transparency.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Alkimi is a programmatic advertising infrastructure company operating a blockchain-based ad exchange under the legal entity XSM Limited (BVI). Its core offer is an SSP-style marketplace that records ad transactions on-chain, aiming to reduce intermediary fees and provide auditable delivery for advertisers, agencies, programmatic traders and publishers. It also offers transaction transparency tools, placement analytics, self-service access through external DSPs, and a managed buying service. The company makes money primarily from a take-rate on media transactions flowing through its exchange, supplemented by managed-service fees and token-linked protocol economics tied to AdFi. Its customers are businesses rather than consumers: publishers monetising inventory, agencies and traders buying media, and brands seeking lower-fee, more transparent programmatic execution.
Company news briefing
Briefing updated:
Alkimi secured a strategic investment from Sui, backed by former Meta blockchain developers, to advance its decentralised advertising platform. This partnership supports the company's positioning as an "agentic marketplace" for programmatic media, integrating a dedicated verification layer to address industry transparency. Furthermore, the company launched the "AlEx The Alkimist" NFT collection, introducing blockchain-based utility and rewards into its programmatic exchange environment.
Business model & monetisation
The primary monetisation model is a percentage take-rate on programmatic ad spend transacted through the exchange, marketed as a lower-fee alternative to traditional SSPs. Secondary revenue comes from managed-service fees for campaign execution and optimisation. A further monetisation layer comes from AdFi, where protocol and early-payment fees support liquidity and yield distribution within a token-linked ecosystem.
- Programmatic exchange fees
- Percentage take-rate on media transactions
- Managed service campaign fees
- Service fee / retainer
- Analytics and transparency tooling
- SaaS / software access
- AdFi protocol and early payment fees
- Percentage take-rate / token-linked protocol fees
Products & capabilities
No products with linked sources are available in this view.
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Verified Ownership & Corporate Hierarchy
Complete corporate hierarchy traversal, shareholder cap table history, and parent holding links sourced from regulatory filings.
360° Tech Stack & Vendor Telemetry
Technical header bidding configurations, sellers.json registry nodes, CMP disclosures, and direct programmatic supply chains.
Live Market Signals & Executive Briefings
Continuous 24/7 monitoring of material M&A deals, executive shifts, product rollouts, and hiring trends across peer entities.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Alkimi
IAB vendor record: 1169
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 3, 4, 5, 7, 8, 9, 10
- Declared feature IDs
- 3
- Declared special feature IDs
- 1, 2
- Indexed sellers.json entries
- 64 · alkimi.org
Competitors & alternatives
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Receive automated telemetry on strategic moves, acquisitions, and market share shifts across Alkimi's competitive landscape.
Independent ad tech stack for buying, serving and monetising media.
Independent supply-side platform for programmatic monetisation and curated deals.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Alkimi
What is Alkimi?
Alkimi is a blockchain-based programmatic advertising exchange and adtech platform offering transparent, lower-fee media trading, analytics and managed buying services.
Who uses Alkimi?
Its users are publishers, advertisers, agencies, programmatic traders and related business users such as analysts or auditors.
How does Alkimi make money?
It mainly earns a take-rate on ad transactions through its exchange, with additional revenue from managed services and token-linked protocol fees tied to AdFi.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
26 publicly documented primary sources and citations linked across the market graph.
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