4screen

4screen operates a two-sided B2B platform around connected vehicle interfaces. On the supply side, it integrates its software into OEM infotainment environments to create monetisable in-car inventory and contextual service placements. On the demand side, it provides brands, advertisers, agencies and local businesses with campaign tools to buy and manage location-aware in-car placements. Value is created by turning vehicle data and infotainment surfaces into a commercial media environment while sharing part of the resulting revenue with OEM partners.

4screen is a German mobility adtech and software company that integrates commercial content and advertising into vehicle infotainment systems. Its platform connects automotive OEMs, brands, agencies and local businesses, enabling sponsored search, branded map pins, contextual recommendations and related in-car engagement formats. The company positions its software as OEM-agnostic and safety-compliant, with direct integration into vehicle systems.

The business appears to generate revenue from advertiser spend on in-car campaigns, alongside OEM-facing software or integration relationships and revenue-sharing arrangements with automotive partners. Its paying customers are primarily automotive manufacturers and mobility platform operators on one side, and advertisers, brands, agencies and local businesses on the other. Consumers interact with the experience inside vehicles, but they are not the direct buyers of the platform.