Brunello Cucinelli Posts Double-Digit Growth, Invests in Digitalization
Italian luxury fashion group Brunello Cucinelli reported strong first-half 2026 results, with revenue of €749.4 million and currency-adjusted growth of 13.3%. The company improved its operating margin to 17.1% and recorded a net profit of €78.2 million. Direct retail sales rose 19.3%, led by boutique openings and higher spending in the Americas and Asia; Europe grew more moderately. Brunello Cucinelli invested €57.2 million in the period, prioritizing retail expansion and digital initiatives, including an AI-based personalization platform called "Callimacus" that is being further developed with strategic participation from Salesforce. The company raised its 2026 growth guidance to up to 11% and expects around 10% growth for 2027 while noting higher net debt in the period but forecasting cash-flow relief later in the year.
- •First-half 2026 revenue: €749.4 million.
- •Currency-adjusted revenue growth: +13.3% year-on-year.
- •Operating margin improved to 17.1%; net profit was €78.2 million.