Observed Signal · Oct 14, 2026 · Ratings Report · Source: DWDL · Impact: 1/5 · Sentiment: Positive
TV Total Wins Younger Audience; Experte für alles on Rise
On Tuesday, ProSieben achieved a market-leading 8.5% daily market share among viewers aged 14-49, ahead of Sat.1 and RTL. The show "TV Total" with Sebastian Pufpaff attracted an average of 930,000 viewers, with a 14.4% market share in the 14-49 demographic and 9.6% among 14-59 year olds. The subsequent show "Experte für alles" recovered from its previous all-time low, drawing 380,000 viewers, an increase of 120,000 from the prior week, and achieving a 9.6% market share in the 14-49 group, its best since April of the previous year. Other ProSieben programs like "taff" (10.7%), "Newstime" (11.9%), and "Galileo" (9.2%) also contributed. Kabel Eins's "Terminator: Die Erlösung" achieved a 6.7% market share, and Vox's "Die Welpen kommen" reached 6.2%. RTLzwei's repeat of "Hartz und Herzlich" only managed a 3.8% market share.
The article reports daily TV ratings for German broadcasters, providing limited analytical value for the AdTech/MarTech industry. It is a routine ratings update without strategic insights.
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Key Takeaways & Evidence Grounding
- ProSieben achieved a daily market share of 8.5% among viewers aged 14-49, leading over Sat.1 and RTL.
- "TV Total" with Sebastian Pufpaff attracted 930,000 viewers and a 14.4% market share in the 14-49 demographic.
- "Experte für alles" drew 380,000 viewers, up 120,000 from the previous week, and achieved a 9.6% market share in the 14-49 group.
- Kabel Eins's "Terminator: Die Erlösung" reached a 6.7% market share; Vox's "Die Welpen kommen" earned 6.2%.
- RTLzwei's repeat of "Hartz und Herzlich" achieved only a 3.8% market share in the 14-49 category.
Connected Companies & Entities
6 Entities mapped“With a daily market share of 8.5 percent, ProSieben secured daily market leadership on Tuesday ahead of Sat.1 and RTL.”
“With a daily market share of 8.5 percent, ProSieben secured daily market leadership on Tuesday ahead of Sat.1 and RTL.”
“It was also a strong Tuesday evening for Kabel Eins, as Terminator: Salvation convinced with a 6.7 percent market share.”
“Vox achieved 840,000 viewers with Martin Rütter's show and respectable market shares of 6.2 percent.”
“RTLzwei could not keep up, although it only broadcasted an old repeat episode.”
“With a daily market share of 8.5 percent, ProSieben secured daily market leadership on Tuesday ahead of Sat.1 and RTL.”
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Related Market Signals & Shifts
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TV Total Rebounds; 'Experte für alles' Hits Best Rating
ProSieben saw improved Tuesday primetime performance on 6 May 2026: "TV Total" regained viewers with a 12.2% market share among 14–49-year-olds (430,000 viewers) and 980,000 total reach. Lead-out show "Experte für alles" reached 560,000 total viewers (300,000 aged 14–49) and 9.2% market share in the 14–49 demo — the highest for the current season and the best since November 2025. Vox won the primetime slot among younger viewers with "Sing meinen Song" (460,000 viewers aged 14–49; 13.4% market share; 1.21 million total). RTL’s film "A Haunting in Venice" had 1.26 million total viewers but only 190,000 in 14–49 (5.5% market share). Data source: AGF SCOPE (AGF Videoforschung); preliminary weighted TV measurement for 06.05.2026.
ProSieben's taff posts year's highest audience share
On 3 August 2026 ProSieben's daytime performed strongly: the magazine show taff reached 320,000 viewers at Monday's broadcast, half of them aged 14–49, yielding a 15.7% market share in that demographic — a new best for the show this year. ProSieben stayed in double digits across daytime between 13:43 and 18:12, while Galileo delivered 440,000 viewers and a 10.6% share. Vox also recorded highs: First Dates achieved a 13.2% market share among 14–49-year-olds, its best result. By contrast, Kabel Eins and Sat.1 posted weak daytime figures (multiple series below 1% or at multi-show lows). AGF SCOPE 1.15 (AGF Videoforschung) is cited as the source for the audience data.
Promi BB Ratings Solid Despite Drop; TV Total Wins
On the second day of the new season, Sat.1's 'Promi Big Brother' experienced a decline in viewership across all key demographics, yet market shares remained solid. Total audience fell from 1.26 million on the premiere to 1.11 million, while the 14-49 demographic share dropped to 12.3%. The late-night spin-off and livestream also saw strong figures. Meanwhile, ProSieben's 'TV Total' led among younger audiences with a 13.4% share in the 14-49 group, although slightly down from previous weeks. The following show, 'Experte für alles' with Klaas Heufer-Umlauf, struggled, dropping to 260,000 total viewers and a 5.5% share, failing to retain the audience. Vox's 'Die Welpen kommen' hit a new low, while Kabel Eins's 'Terminator 2' performed modestly.
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