Observed Signal · Apr 8, 2026 · Company Profile · Source: State of Streaming · Impact: 1/5 · Sentiment: Neutral
State of Streaming Adds Sky Go Profile
State of Streaming hosts a company profile for Sky Go, a streaming companion app for Sky TV subscribers. The profile lists Sky Go's parent company (Comcast Corporation), headquarters (London, UK), founding year (2006), and describes the app as providing live and on-demand content on mobile devices for international subscription live-TV. The page is a directory entry within the State of Streaming site and links to related Comcast-owned streaming and advertising properties; it contains no breaking news or in-depth analysis.
Directory listing with basic company metadata; relevant to CTV/streaming but contains no substantive news or industry-impacting updates.
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Key Takeaways & Evidence Grounding
- Sky Go is a streaming companion app for Sky TV subscribers providing live and on-demand content on mobile devices.
- Parent company: Comcast Corporation.
- Headquarters: London, UK.
- Founded: 2006.
- Listed on State of Streaming's directory with links to related Comcast streaming and ad products.
Connected Companies & Entities
3 Entities mappedRelated Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
State of Streaming Adds NOW Profile
NOW (branded NOW TV) is Sky’s flexible streaming app operating in the UK and Europe, offering Entertainment, Cinema and Sports passes. The service is part of Comcast Corporation’s corporate family and is headquartered in London, UK; it was founded in 2012. State of Streaming’s publisher page lists NOW’s corporate family (Comcast-related streaming and ad products) and links to topical industry coverage about streaming, CTV, ad technology and related market developments. The page serves as a company/publisher profile and navigation hub (site articles, resources, and related apps) rather than a single news story.
NBC Sports Streaming App Profile
This State of Streaming publisher profile summarizes NBC Sports as a streaming app (ticker: CMCSA) and links to the network's streaming site. The page lists State of Streaming coverage of NBC Sports, including two February 2026 articles about on-device AI for vertical live feeds and a new regional-sports-network (RSN) model. The profile also references related State of Streaming content (podcasts, columns, research) and offers a downloadable 2026 Advertiser's Guide to Streaming TV. The page functions as a publisher/company listing with links to reporting and resources relevant to streaming TV advertising and monetization.
CNBC Pro Streaming App Profile
This State of Streaming publisher profile describes CNBC Pro as a premium business-news streaming app owned by Comcast Corporation. The profile lists CNBC Pro’s basic metadata (Parent: Comcast Corporation; HQ: Englewood Cliffs, NJ; Founded: 2019), describes the service as a subscription-based news streaming app with a live CNBC feed and market analysis, and links to the app’s website. The page also enumerates related corporate-family properties and adtech-relevant assets under Comcast (examples: Ampersand DSP, Comcast Advertising Data & Measurement, FreeWheel SSP, Peacock, NBC News NOW, Xumo Play). The page functions as a directory entry and index of recent State of Streaming articles, resources (podcast, directory, asset library), and navigation links. No publication date is specified on the profile.
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