Observed Signal · Apr 28, 2026 · Event Announcement · Source: OMR · Impact: 1/5 · Sentiment: Neutral
OMR Festival 2026 Stand Parties Lineup Announced
OMR Festival 2026 will take place on 5–6 May 2026 at Hamburg Messe, with the organiser expecting about 70,000 visitors, over 800 speakers and more than 1,000 exhibitors and partners. The publisher lists evening programming across halls including live concerts (artists such as SSIO, ZAH1DE, Mark Forster and David Puentez) and a series of partner booth parties in premium halls A1 and A4. A new open "OMR Afterwork" on 5 May from 18:00 in Hall B6 will feature DJ Soulchild and curated music and lighting across expo stands; organisers named participating teams such as KARTON]izza, Studio84.ai, Digital Masters, Bundesverband Deutsche Startups, VAULO, finperks, AIomatic and morefire. The article provides a timetable and a roster of partner stand parties (Globalist/Brevo/Meta; Unzer; addfame; Remazing x DAZN; Qonto; CREW10; Braze; Mollie; SAP; PAIR Finance; BAT; findling) with most events starting around 17:00–18:00 on 5 May.
Event programming and partner stand-party schedule are relevant to experiential and event marketing but do not materially change AdTech/MarTech infrastructure or policy.
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Key Takeaways & Evidence Grounding
- OMR Festival 2026 is scheduled for 5–6 May 2026 at Hamburg Messe.
- Organisers expect ~70,000 visitors, 800+ speakers and 1,000+ exhibitors/partners.
- OMR will host a new open 'OMR Afterwork' on 5 May from 18:00 in Hall B6 with DJ Soulchild and curated music and lighting.
- Multiple partners are running stand-parties on 5 May (and some on 6 May) across premium halls A1 and A4, including Globalist, Brevo, Meta, Unzer, addfame, Remazing x DAZN, Qonto, CREW10, Braze, Mollie, SAP, PAIR Finance, BAT and findling.
- Evening live concerts run from 18:00 on both nights featuring artists listed in the festival music lineup.
Connected Companies & Entities
5 Entities mappedRelated Market Signals & Shifts
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