Observed Signal · Aug 25, 2026 · Market Signal · Source: EverPass · Impact: 5/5
DAZN to Acquire EverPass Media, Accelerating U.S. Expansion and Strengthening Its Next-Generation Commercial Distribution Platform
DAZN to Acquire EverPass Media, Accelerating U.S. Expansion and Strengthening Its Next-Generation Commercial Distribution Platform
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DAZN to Acquire EverPass, Gains NFL Sunday Ticket Rights
DAZN announced it will acquire EverPass, the commercial distributor that holds the exclusive rights to distribute NFL Sunday Ticket to bars, restaurants, casinos and other venues. The deal gives DAZN control of commercial distribution for the out-of-market NFL Sunday afternoon package and brings a proven venue distribution platform and rights portfolio into DAZN’s U.S. expansion. EverPass and DIRECTV previously announced an agreement in July 2026 to bring NFL Sunday Ticket to commercial venues by streaming and satellite. DAZN says existing EverPass customers will see no service interruption, and the NFL expressed support for the transaction as a way to expand reach in commercial locations.
DAZN Buys Sports Commercial Distributor EverPass
One core EverPass program is as exclusive commercial distributor of 'NFL Sunday Ticket.' EverPass started up in 2023 through a partnership with 32 Equity, the investment arm of the NFL, and private equity firm RedBird Capit...
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