Observed Signal · Jun 18, 2026 · Partnership · Source: Cord Cutters News · Impact: 3/5 · Sentiment: Positive
Fubo Sports Network to Stream BIG3 in 2026
FuboTV Inc. and BIG3 announced a partnership for the BIG3 2026 season (Season 9). Beginning June 20, Fubo Sports Network — Fubo’s free ad-supported sports channel — will stream 16 live BIG3 games and make a library of more than 100 archived telecasts (Seasons 6–8) available. The season opens June 20 at the Intuit Dome in Los Angeles and includes 13 additional games across the U.S.; eight teams are competing this year. Fubo Sports Network is available through Fubo packages and across many FAST/CTV platforms including Amazon Prime Video, Hulu + Live TV, Samsung TV Plus, The Roku Channel, Tubi, Plex, Xumo Play and others, plus OTA in nearly 100 U.S. markets. Executives from Fubo and BIG3 commented that the agreement expands reach and engagement for BIG3 fans.
Adds live sports inventory and archived content to an ad-supported FAST/CTV channel across many distribution platforms, expanding CTV reach and potential ad impressions for sports advertisers.
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Key Takeaways & Evidence Grounding
- FuboTV Inc. and BIG3 announced a distribution partnership for BIG3 Season 9 (2026).
- Beginning June 20, Fubo Sports Network will stream 16 live BIG3 games and provide a library of 100+ archived game telecasts from Seasons 6–8.
- Season 9 tips off June 20 at the Intuit Dome in Los Angeles; the schedule includes 13 additional games across the country and eight competing teams.
- Fubo Sports Network is available via Fubo’s streaming packages, major FAST/CTV platforms (e.g., Amazon Prime Video, Hulu + Live TV, Samsung TV Plus, The Roku Channel, Tubi, Plex, Xumo Play) and OTA in nearly 100 U.S. markets.
Connected Companies & Entities
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Recent verified developments and strategic activity across this market segment.
Fubo Launches In‑App Channel Store
Fubo launched a Channel Store, an in-app marketplace that lets users subscribe to and watch third-party streaming services directly inside the Fubo app without needing a base Fubo plan. The store ingests partner content into a unified interface to reduce friction from switching between multiple apps. At launch the offering includes several regional sports networks (RSNs) and services such as DAZN One, Hallmark+, MGM+, and Starz; each standalone plan also bundles Fubo’s tier of nearly 200 ad-supported channels. The model follows a 'store-within-an-app' playbook similar to Amazon Prime Video Channels; Fubo began testing the approach in October 2024. The move comes amid shifting rights (Fubo recently lost NBA League Pass exclusivity to Amazon Prime Video) and follows Fubo’s reported base of over 1.63 million North American subscribers.
FuboTV Adds 20,000 Subscribers in Q3 FY2026
FuboTV reported Q3 fiscal 2026 results for the quarter ended June 30, 2026: $1.482 billion in revenue (North America $1.474 billion), a net loss of $25.7 million and adjusted EBITDA of $19.1 million. Total North America paid subscribers were 5.75 million—up 20,000 sequentially and ~2% year‑over‑year—driven by elevated sports viewing, packaging changes, product improvements and early distribution integrations with Disney/ESPN. The company had $236.4 million in cash, raised fiscal 2026 pro forma adjusted EBITDA guidance to $90–100 million, and reaffirmed a fiscal 2028 adjusted EBITDA target of at least $300 million with positive free cash flow expected in 2027–28. Management also cited early ad-monetization gains after migrating inventory to the Disney ad server. Alisa Bowen became CEO in July 2026; the business combination closed Oct 29, 2025.
Fubo to Stream European Football Alliance in North America
Fubo Sports Network has signed a deal to stream the inaugural season of the European Football Alliance (EFA) in the U.S. and Canada. The first season comprises 18 games across six teams — Frankfurt Galaxy, Munich Ravens, Paris Musketeers, Prague Lions, Raiders Tirol, and Nordic Storm — with plans to expand next season. Fubo will carry all 18 games on its free streaming channel, plus highlights and on-demand content, and the partnership includes over-the-air coverage in 100 U.S. markets. Fubo Sports Network is available across numerous FAST and streaming platforms (including Amazon Prime Video, The Roku Channel, Samsung TV Plus, Tubi and others) and the channel is also included in DAZN and Fubo subscription packages. EFA and Fubo executives framed the agreement as a step to grow EFA’s North American footprint and broaden Fubo’s sports programming slate.
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