Observed Signal · Jul 25, 2024 · Editorial · Source: CMSWire · Impact: 2/5 · Sentiment: Negative
From Trash to Misinformation: AI's Journey
In this opinion piece, author Gerry McGovern argues that AI models, trained on the internet's vast and mostly uncensored content, have become misinformation machines. He claims that major tech companies like Google, Facebook, Amazon, and Microsoft design AI primarily to serve advertisers, thereby prioritizing manipulation and persuasion over factual accuracy. The article cites specific instances where Microsoft Copilot, ChatGPT, and Google Gemini provided misleading or biased advice about the European Union. McGovern contends that society has grown largely indifferent to AI's role in spreading misinformation, and that Big Tech operates in a post-truth, post-ethics environment focused on maximizing ad revenue. The piece is the second part of a two-part series on AI ethics.
Opinion piece with critical analysis of AI's role in advertising and misinformation, relevant to the industry but not breaking news.
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Key Takeaways & Evidence Grounding
- The article is Part 2 of a two-part series on AI ethics.
- The author claims AI models are trained on internet content including spam, fake news, and propaganda.
- The article reports that Microsoft Copilot, ChatGPT, and Google Gemini gave misleading or biased advice about the EU.
- The author argues that AI is an advertising engine that propagates lies and misinformation.
- Gerry McGovern, the author, is CEO of Customer Carewords.
Connected Companies & Entities
5 Entities mapped“Microsoft Copilot started spewing out right wing talking points......”
“When OpenAI lies about people, it cannot say even say where the lies came from, and it’s often unable to correct the lies....”
“Google’s Gemini was all on for portraying the EU in the most negative light possible with dodgy statistics and fake news....”
“That’s because Google, Facebook, Amazon and Microsoft are designing AI that will sell you to advertisers....”
Ontology Mapping & Concepts
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